First National Pictures was an American film production and distribution company. It was founded in 1917 as First National Exhibitors' Circuit, Inc., an association of independent theatre owners in the United States, and became the country's largest theatre chain. Expanding from exhibiting films to distributing them, the company reincorporated in 1919 as Associated First National Theatres, Inc., and Associated First National Pictures, Inc. Approaching stars' and directors' production companies as a direct buyer, First National eventually signed Charlie Chaplin, Jackie Coogan, Mary Pickford, Norma and Constance Talmadge. In 1924 it expanded to become a film production company as First National Pictures, Inc., and became an important studio in the film industry. Among the major players the studio had under contract by then were Richard Barthelmess, Barbara La Marr, Harry Langdon, Colleen Moore, and Alla Nazimova. In September 1928, control of First National passed to Warner Bros., into which it was completely absorbed in November 1929. 


American postcard by Western Air Express, no. 888. Caption: 'Where Motion Pictures Are Made' An overview of the First National Pictures studio complex in the mid-/late 1920s.


Charlie Chaplin. British postcard by Rotary Photo, no. 11575B. Photo: Albert Witzel.


Mary Pickford. French postcard by Europe, no. 160.


Jackie Coogan. German postcard by Ross Verlag, no. 701/2, 1925-1926. Photo: Transocean-Film-Company, Berlin.


Colleen Moore. German postcard by Ross Verlag, no. 3469/2, 1928-1929. Photo: DeFina / First National Pictures.

Against high cost rentals, block-booking, and inferior prints

The First National Exhibitors' Circuit was founded in 1917 by the merger of 26 of the biggest first-run cinema chains in the United States. It eventually controlled over 600 cinemas, more than 200 of them first-run houses as opposed to the less lucrative second-run or neighbourhood theatres to which films moved when their initial box office receipts dwindled.

First National was the brainchild of Thomas L. Tally, who was reacting to the many problems exhibitors had experienced with established distributors, such as the high cost of rentals, block-booking, and the inferior quality of some prints. The exhibitors also wanted to bypass distributors such as Adolph Zukor's Paramount, which had begun to try to control all aspects of the film industry.

In 1912, Tally thought that a conglomerate of theatres throughout the nation could buy or produce and distribute its own films. In 1917 Tally and J. D. Williams formed First National Exhibitors' Circuit. The first film released through First National was the British film, The Mother of Dartmoor (George Loane Tucker, 1916).

A success was Tarzan of the Apes (Scott Sidney, 1918) starring Elmo Lincoln as the first screen Tarzan and based on Edgar Rice Burroughs' original novel Tarzan of the Apes. The film adapts only the first part of the novel, the remainder becoming the basis for the sequel, The Romance of Tarzan (Wilfred Lucas, 1918) starring Elmo Lincoln and Enid Markey.

Between 1917 and 1918, the company made contracts with Mary Pickford and Charlie Chaplin, the first million-dollar deals in the history of film. Daddy-Long-Legs (Marshall Neilan, 1919) was produced by Mary Pickford, and based on Jean Webster's novel Daddy-Long-Legs. A Dog's Life (Charles Chaplin, 1918) was Chaplin's first film for First National Films. Chaplin's contract allowed him to produce his films without a set release schedule.

However, the production of the feature film The Kid (Charles Chaplin, 1921) ran so long that the company started to complain. To address their concerns Chaplin invited the exhibitors to the studio, and they were so impressed by the project and charmed by the players, especially co-star Jackie Coogan, that they agreed to be patient. That patience was ultimately rewarded when The Kid became a major critical and box office success.

First National's distribution of films by independent producers is credited with launching careers including that of Louis B. Mayer. Mayer produced the Western In Old Kentucky (Marshall Neilan, 1919) starring Anita Stewart. Neilan and Mayer worked often together, but after Mayer became head of MGM in 1924, the two had a falling out.


Charlie Chaplin. Spanish postcard by Chocolate Amatller, serie 9, no. 11. Photo: publicity still for A Dog's Life (Charles Chaplin, 1918).


Constance Talmadge. French postcard by A.N., Paris in the Les Vedettes de Cinéma series, no. 12. Photo: B. Frank Puffer / First National Location.


Norma Talmadge. French postcard by J.R.D.R., Paris, no. 104. Photo: First National. Publicity still for Camille (Fred Niblo, 1926), produced by Joseph Schenck, the later producer of United Artists, and based on the famous novel by Alexandre Dumas fils.


Nazimova and Milton Sills. Danish postcard by Stenders Kunstforlag, no. 39. Photo: First National Pictures. Publicity still for Madonna of the Streets (Edwin Carewe, 1924).


Richard Barthelmess. German postcard by Ross Verlag, no. 704/1, 1925-1926. Photo: James Abbe / Transocean-Film-Co., Berlin.

A rustic tale of violence set in the mountains of West Virginia

Adolph Zukor of Paramount Pictures was threatened by First National's financial power and its control over the lucrative first-run theatres, and decided to enter the cinema business as well. With a $10 million investment, Paramount built its own chain of first-run movie theatres after a secret plan to merge with First National failed.

First National Exhibitors' Circuit was reincorporated in 1919 as Associated First National Pictures, Inc., and its subsidiary, Associated First National Theatres, Inc., with 5,000 independent theatre owners as members. First National had new successes with Constance Talmadge in the comedy A Virtuous Vamp (David Kirkland, Sidney Franklin, 1919). It was produced by Talmadge and written by Anita Loos and John Emerson based on the 1909 play The Bachelor by Clyde Fitch. Anita Loos also wrote Two Weeks (Sidney Franklin, 1920), starring Constance Talmadge and Conway Tearle.

Sister Norma Talmadge starred in such dramas as A Daughter of Two Worlds (James Young, 1920), The Branded Woman (Albert Parker, 1920). The latter was also produced by Talmadge with her husband Joseph Schenck through their production company, Norma Talmadge Productions. Later followed such hits as Camille (Fred Niblo, 1926).

Director King Vidor also worked for First National, such as on the drama The Family Honor (King Vidor, 1920) with Florence Vidor. A major box office success was Tol'able David (Henry King, 1921) starring Richard Barthelmess. It was a rustic tale of violence set in the Allegheny Mountains of eastern West Virginia. The acclaimed film was voted the 1921 Photoplay Magazine Medal of Honor and is seen by now as one of the classics of silent film.

Associated First National Pictures expanded from only distributing films to producing them in 1924 and changed its corporate name to First National Pictures, Inc. It built its 62-acre (25 ha) studio lot in Burbank in 1926. The Motion Picture Theatre Owners of America and the Independent Producers' Association declared war in 1925 on what they termed a common enemy — the ‘film trust’ of Metro-Goldwyn-Mayer, Paramount, and First National, which they claimed dominated the industry not only by producing and distributing films but also by entering into exhibition as well.


French postcard by Europe, no. 315. Photo: Mercure Film. Maria Corda as Helen of Troy in The Private Life of Helen of Troy (Alexander Korda, 1927).


Ivor Novello. Austrian postcard by Iris Verlag, nr. 506. Photo: First National Film.


Jack Buchanan. British postcard in the real hand-coloured photograph series, no. 136. Photo: Defina / First National.


Clive Brook. British postcard, no. 4010/1. Photo: Defina / First National Pictures. Publicity still for Yellow Lily (Alexander Korda, 1928).


Colleen Moore. Austrian postcard by Iris-Verlag, no. 5855. Photo: First National-Film.

The Flapper - a new kind of female behaviour

Madge Bellamy became a star with Lorna Doone (Maurice Tourneur, 1922) a film version of Richard Doddridge Blackmore's often filmed novel. Another success was Oliver Twist (Frank Lloyd, 1922), a silent film adaptation of Charles Dickens' classic novel, featuringLon Chaney as Fagin and Jackie Coogan at the height of his success as Oliver.

One of the major directors at First National was John M. Stahl who made such dramas The Dangerous Age (John M. Stahl, 1923) starring Lewis Stone. Another interesting director was Frank Borzage who directed the drama The Age of Desire (Frank Borzage, 1923) starring Josef Swickard, William Collier Jr., and Mary Philbin.

A popular success was Potash and Perlmutter (Clarence G. Badger, 1923), based on an ethnic Jewish comedy with characters created by Montague Glass and Charles Klein. This film was the first production of Samuel Goldwyn's independent production company. Stage stars Alexander Carr and Barney Bernard reprise their famous roles in this film. The film's success would inspire two Goldwyn sequels, In Hollywood with Potash and Perlmutter (Alfred E. Green, 1924) and Partners Again (Henry King, 1926), but the latter was distributed by United Artists.

Associated First National both distributed and produced the drama Flaming Youth (John Francis Dillon, 1923) starring vivid Colleen Moore and Milton Sills. The reaction to the film was enthusiastic, and it firmly fixed in the public's imagination a new kind of female behaviour. There had been several films prior to Flaming Youth which used the flapper as subject matter, such as The Flapper (Alan Crosland, 1920) with Olive Thomas, but the financial success of Flaming Youth made it the film credited with launching a cycle of pictures about flappers and helping Colleen Moore be seen as the original film flapper.

Blanche Sweet was the star of the silent film version of Anna Christie (John Griffith Wray, 1923) based on the 1921 play by Eugene O'Neill. Producer Thomas H. Ince paid a then-astronomical $35,000 for the screen rights to the play. Another success was the fantasy monster adventure film The Lost World (Harry O. Hoyt, 1925) adapted from Arthur Conan Doyle's 1912 novel of the same name. The film stars Wallace Beery as Professor Challenger and featured pioneering stop motion special effects by Willis O'Brien, a forerunner of his work on the original King Kong (1933).


German postcard by Ross Verlag, no. 3216/1, 1928-1929. Photo: Defina / First national. Publicity still for The Private Life of Helen of Troy (Alexander Korda, 1927), in which Ricardo Cortez co-starred as Paris opposite Maria Corda as Helen of Troy.


Richard Barthelmess. German postcard by Ross Verlag, no. 3475/2, 1928-1929. Photo: Defina / First National. Publicity still for The Drop-Kick (Millard Webb, 1927).


Colleen Moore. German postcard by Ross Verlag, no. 3862/1, 1928-1929. Photo: Defina / First-National-Film.


Ken Maynard. German postcard by Ross Verlag, no. 4561/1, 1929-1930. Photo: Defina / First National Pictures.


Billie Dove. German postcard by Ross Verlag, no. 4726/3, 1929-1930. Photo: Defina / First National.

The First National studio as the official home of Warner Bros

The financial success of The Jazz Singer (Alan Crosland, 1927) and The Singing Fool (Lloyd Bacon, 1928), both with Al Jolson, enabled Warner Bros. to purchase a majority interest in First National in September 1928. Warner Bros. held 42,000 shares of common stock out of 72,000 outstanding shares while Fox Pictures held 21,000 shares; 12,000 shares were publicly held.

Warner Bros. acquired access to First National's affiliated chain of theatres, while First National acquired access to Vitaphone sound equipment. Warner Bros. and First National continued to operate as separate entities. On November 4, 1929, Fox sold its interest in First National to Warner Bros. for $10 million.

The First National studio in Burbank became the official home of Warner Bros.–First National Pictures. Thereafter, First National Pictures became a trade name for the distribution of a designated segment of Warner Bros. product. Forty-five of the 86 Warner Bros. feature films released in 1929 were branded as First National Pictures. Half of the 60 feature films Warner Bros. announced for release in 1933–1934 were to be First National Pictures.

Although both studios produced A and B budget pictures, generally the prestige productions, costume dramas, and musicals were made by Warner Bros., while First National specialised in modern comedies, dramas, and crime stories. Short subjects were made by yet another affiliated company, The Vitaphone Corporation, which took its name from the sound process.

In July 1936, stockholders of First National Pictures, Inc. (primarily Warner Bros.) voted to dissolve the corporation and distribute its assets among the stockholders in line with a new tax law which provided for tax-free consolidations between corporations. From 1929 to 1958, most Warner Bros. films and promotional posters bore the combined trademark and copyright credits in the opening and closing sequences ‘A Warner Bros.–First National Picture’.


Edward G. Robinson. British postcard. Photo: First National Films.


Joan Blondell. British postcard. Photo: First National Films.


Bebe Daniels. German postcard by Ross Verlag, no. 6498/1, 1931-1932. Photo: First National Pictures. Publicity still for Honor of the Family (Lloyd Bacon, 1931).


Douglas Fairbanks Jr. German postcard by Ross Verlag, no. 7297/1, 1932-1933. Photo: First National Pictures.


Leslie Howard. British postcard by Real Photogravure, London, no. 64. Photo: Warner Brothers / First National. Publicity still for The Scarlet Pimpernel (Harold Young, 1934).

Sources: Encyclopaedia Britannica, Oscars.org, and Wikipedia.

Madge Bellamy (1899-1990) was a beautiful and temperamental leading lady of the silent era, known for such classics as John Ford's first Western The Iron Horse (1924). She appeared in about fifty silent films and also in a dozen sound films, including the cult favourite White Zombie (1932). By the late 1930s, her film career had virtually ended, but in 1943 she became again fodder for the press when she was arrested for shooting her former lover.


French postcard in the Les Vedettes de Cinéma serie by A.N., Paris, no. 194. Photo: Fox Film.


French postcard in the Les Vedettes de Cinéma serie by A.N., Paris, no. 200. Photo: Fox Film.


French postcard by A.N., Paris, no. 203. Photo: Fox Film.


Italian postcard by G.B. Falci Ed. for Cioccolato Talmone al Latte Unica. Photo: Fox.

The Most Beautiful Girl On Broadway

Madge Bellamy was born Margaret Derden Philpott in Hillsboro, Texas, in 1899. She was the daughter of William Bledsoe Philpott, a professor of English, and Annie Margaret Derden. She was the cousin of the actor Tom Forman.

Raised in Texas, she lived in San Antonio until she was 6 years old. Then the family moved to Brownwood, also in Texas, where her father was teaching at Texas A&M University. Madge took dancing lessons and soon began to aspire to become a stage performer. She made her stage debut dancing in a local production of Aida, at the age of 9. When she turned 10, the Philpotts went to live in Denver, Colorado.

Shortly before she was to graduate from high school, Bellamy left home for New York City.  She immediately found work on Broadway as a dancer.  After appearing in the chorus of the Earl Carroll show The Love Mill (1917), she decided to try acting. In 1918, she was the protagonist of Pollyanna, a production that also took her on tour. Critics took notice and Madge was billed 'The Most Beautiful Girl On Broadway'.

In 1919, Madge met and married Carlos Bellamy in Colorado, but they divorced when she decided to leave Colorado to pursue her acting career. Her big break came when she replaced Helen Hayes in the Broadway production of Dear Brutus (1919) opposite William Gillette. Bellamy also appeared in the touring production of Dear Brutus.

While appearing in Dear Brutus, Bellamy was cast in a supporting role in her first film The Riddle: Woman (Edward José, 1920), starring Geraldine Farrar. In November 1920, she signed an exclusive contract with Thomas H. Ince, who wanted her for his new production company Triangle. Her first film for Triangle was The Cup of Life (Rowland V. Lee, 1921), starring Hobart Bosworth.


French postcard in the Les Vedettes de Cinéma series by A.N., Paris, no. 187. Photo: Fox Film.


German postcard by Ross Verlag, no. 1639/2, 1927-1928. Photo: Max Munn Autrey / Fox.


Austrian postcard by Iris Verlag, no. 797. Photo: Fox Film.

Arrested for Having Shot Three Times at her Former Lover

Madge Bellamy's breakthrough came in Lorna Doone (Maurice Tourneur, 1922) - hence she was 'the exquisite Madge'. For Triangle she appeared in several melodramas. When her contract with Ince ended she moved over to Fox, where she acted for John Ford in his first Western The Iron Horse (John Ford, 1924) with George O'Brien, and in the comedy Lightnin' (John Ford, 1925), with Jay Hunt.

As Bellamy favoured light comedy only, she got into trouble with the studios, as she refused a role in the mega-epic Ben-Hur(Fred Niblo, 1925), starring Ramon Novarro. Because of her off-set temperament, she was nicknamed 'Miss Firecracker' in the fan magazines. Her 1928 marriage to stockbroker Logan Metcalf lasted only four days. Metcalf filed for divorce claiming that while the two were on honeymoon, Bellamy had refused to speak to him because of his fondness for eating ham and eggs, which she considered 'plebeian'. Despite her poor behaviour off-set, she was still a fairly popular performer and was named an 'American Beauty' by the Hollywood Association of Foreign Correspondents

Madge did not encounter problems when switching from silent to sound. In 1928, Bellamy was cast in Fox's first part-talking film, Mother Knows Best (John G. Blystone, 1928), fictionalising the life of Vaudeville star Elsie Janis. However, in 1929, she left Fox. She walked out on her contract after refusing to star in the planned film adaptation of The Trial of Mary Dugan, a 1927 hit Broadway play  that the studio had bought especially for Bellamy. The role was later given to Norma Shearer and The Trial of Mary Dugan (Bayard Veiller, 1929) became one of Shearer's biggest early successes.

Bellamy tried to find work as a freelance actress but did not work until 1932. Then she returned to the set to play in B-films for Poverty Row studios. Her best known film from this period is White Zombie (Victor Halperin, 1932) starring Bela Lugosi. The film got negative reviews, but was a great financial success for an independent film at the time. Today, White Zombie is a cult favourite and is described as the first feature length zombie film and as the archetype and model of all zombie movies.

Despite the relative success of White Zombie, the film career of Madge Bellamy went nowhere. By the mid 1930s she was reduced to bit parts and walk-on parts, and by the early 1940s, her career had virtually ended. In 1943, Bellamy was arrested for having shot three times at her at her former lover, wealthy lumber executive Albert Stanwood Murphy, after he deserted her to marry another woman. She was given a suspended six-month sentence and one year of probation. Bellamy made her last screen appearance in Northwest Trail (Derwin Abraham, 1945). She returned to the stage in 1946 in the Los Angeles production of Holiday Lady, after which she retired.

She had some holdings in real estate and owned a retail shop in which she worked to support herself. In her spare time, she wrote screenplays and novels which were never purchased. In the 1980s, Madge Bellamy was rediscovered by film historians and silent film fans. She sold the retail shop  and lived in relative financial comfort for the rest of her life in Ontario, California. She died in 1990 in a hospital in Upland, California, at the age of 90. Her biography, A Darling of the Twenties, was published shortly after her death.


British Real Photograph postcard.


German postcard by Ross Verlag, no. 3192/2, 1928-1929. Photo: Max Munn Autrey / Fox Film.


Big German card by Ross Verlag. Photo: 20th Century Fox.

Sources: Tony Fontana (IMDb), Golden Silents, Wikipedia (English and Italian), and IMDb.

Norma Talmadge (1894-1957) was an American actress and film producer of the silent era. A major box-office draw for more than a decade, her career reached a peak in the early 1920s, when she ranked among the most popular idols of the American screen.


French postcard by Editions Cinémagazine, no. 279. Photo: Lucas Kanarian.


British postcard in the Famous Cinema Star series by J. Beagles & Co. Ltd., no. 107.A.


British postcard. Caption: Norma Talmadge, Gaumont "Select Pictures" Star. Gaumont must refer to the distribution and not the production company, as Talmadge did not act in films produced by Gaumont. Select Pictures was an American company run by Lewis J. Selznick and Adolph Zukor and was active between 1917 and 1923. Select Pictures Corporation was formed when Adolph Zukor acquired 50 percent ownership in Selznick Pictures Corporation. Selznick later bought back the company and changed the name back to Selznick Pictures Corporation. The company went bankrupt in 1923.


French postcard, no. 506. Photo: United Artists. Publicity still for The Dove (Roland West, 1927). The French title is La Colombe.

Abandoned by her alcoholic and jobless father on Christmas Day

Norma Marie Talmadge was born in 1894 in Jersey City, New Jersey. She was the daughter of one of the most famous 'mothers of artists' in film history: Margaret 'Peg' Talmadge, the prototypical Hollywood stage mother.

Norma, her mother Peggy and her sisters Natalie and Constance were abandoned by their alcoholic and jobless father Fred Talmadge right on Christmas Day. Her mother took in laundry to help make ends meet, and the three teenagers had to start earning money as vaudeville models and actresses.

In 1909, Norma began working in the cinema thanks to her discoverer, Vitagraph editor Breta Breuill. She landed a small role in The Household Pest (1910).

With her mother's prodding, she landed more small roles in numerous Vitagraph shorts, a.o. Uncle Tom's Cabin (J. Stuart Blackton, 1910) with Florence Turner, Love of Chrysanthemum (Van Dyke Brooke, 1910) with Maurice Costello, and A Tale of Two Cities (William Humphrey, 1911).

Helped by Vitagraph leading actor Maurice Costello, her career blossomed. By 1913, she was the major star of Vitagraph Studios, and had played in hundreds of shorts there. Her co-actors from the Vitagraph 'stable' were a.o. Van Dyke Brooke, Lilian Walker, Hughie Mack, Leo Delaney and Clara Kimball Young.


With sister Constance Talmadge. British postcard in the 'Pictures' Portrait Gallery, no. 195. Photo: Pictures Ltd., London.


British postcard. Cinema Favourites was a series of Photochrom Co. Ltd. of London, in collaboration with the American film company Triangle Pictures.


British postcard in the Cinema Stars series by Lilywhite Ltd., no. CM 141. Photo: Walturdaw Pictures. Walturdaw was an early British film production company which stopped filming in 1911, continuing as film distributor until 1924. So this card refers to the years 1911-1924.


Dutch postcard by De Faam, P.A. De Bont's Fabriek van Chocolade en Suikerwerken, Breda. Photo: Artistes Associés (United Artists).

Smitten by her, Schenck proposed a marriage and a studio

In 1915, Norma Talmadge had her breakthrough when she acted in Vitagraph's anti-German propaganda-film, the feature The Battlecry for Peace. But, mother Talmadge was unsatisfied with Vitagraph and arranged a two-year contract at National Pictures. In August of 1915, Norma and her mother left for California and the promise of success in the fledgling film industry there.

Yet, Norma's first film there, Captivating Mary Carstairs (1915) flopped, and National Pictures went bankrupt. During this time her sister, Constance Talmadge, was working for legendary director D.W. Griffith. Constance managed to get Norma a contract with Griffith's film studio Triangle. Over the following eight months Norma made seven feature films and a few shorts for Triangle. After the contract ran out, the family returned to the East Coast.

In 1916, Talmadge met and married Joseph M. Schenck, a wealthy exhibitor who wanted to make films himself. Smitten by her, Schenck proposed a marriage and a studio. They founded the Norma Talmadge Film Corporation.

In Schenck's New York based studio, Norma would act in her dramas on the ground floor, while her sister Constance Talmadge would do comedies on the first floor, and the comic unit with Fatty Arbuckle played on the top floor, while sister Natalie Talmadge worked as a secretary and occasionally had small parts as well.

Fatty Arbuckle brought along his colleagues Buster Keaton and Al St. John. When Arbuckle was lent to Paramount to do features, Keaton took over the comic unit and married Natalie.


French postcard. Caprion: Norma Talmadge, artist of The Vitagraph Co., no. 16. In contrast to most American film companies, who had London as their hub for the European film distribution market, Vitagraph had opened an office in Paris, and arranged its European publicity from there, including the astonishing film posters (de)signed by Harry Bedos. Between 1909 and 1915 Norma Talmadge was one of the regular actors at Vitagraph, acting in hundreds of shorts, but also in the feature The Battlecry for Peace (J. Stuart Blackton, Wilfrid North, 1915).


French postcard in the Les Vedettes de l'Ecran series by Editions Filma, no. 73. Photo: Norma Talmadge Film.


French postcard by Editions Cinémagazine, no. 1. This is the first postcard of the vast series of film star postcards issued by the French film journal Cinémagazine.


Austrian postcard by Iris Verlag, no. 792. Photo: Fanamet.

She fell in love with her co-star, and asked Schenck for a divorce

Norma Talmadge's first film at her own studio, Panthea (Allan Dwan, 1917) was a straight hit. Between 1917 and 1921, Norma made four to six films per year, under Joseph Schenck's supervision.

After her greatest success, the drama Smilin' Through (Sydney Franklin, 1922), Schenck closed the New York studio. The family continued in Hollywood, where Norma's films became bigger and glossier.

She worked with top directors, cinematographers and costume designers and by 1923 she was the best paid film actress in Hollywood, earning 10.000 dollar a week. In 1924 under Frank Borzage's direction she did her best film - artistically and at the box office -  Secrets (Frank Borzage, 1924).

While Schenk became head of United Artists in 1924, Norma was still tied to distributor First National by contract, and continued to make films for them in the mid-1920s, including Camille (Fred Niblo, 1926).

During filming of Camille, she fell in love with her co-actor Gilbert Roland, and asked Schenck for a divorce. Scheck refused the divorce but saw Talmadge and Roland were a winning couple and matched them in several films. After that, she made films with United Artists, but the first two were flops.


French postcard in the Les Vedettes de Cinéma series by A.N., Paris, no. 14.


French postcard by J.R.P.R., Paris, no. 104. Photo: First National. Publicity still for Camille (Fred Niblo, 1926). Produced by Joseph Schenck, the later producer of United Artists, and based on the famous novel by Alexandre Dumas fils.


French postcard by J.R.P.R., Paris, no. 60. Photo: First National. Publicity still for Camille (Fred Niblo, 1926) with Gilbert Roland.


German postcard by Ross Verlag Foreign, no. 3671/1, 1928-1929. Photo: United Artists. Publicity still for The Woman Disputed (Henry King, Sam Taylor, 1928) with Gilbert Roland.

Falling on wet cement in front of the Grauman's Chinese Theatre

By 1928, Norma Talmadge's popularity had begun to fade. Her final silent film, The Woman Disputed (Henry King, Sam Taylor, 1928), was a flop at the box-office. By that time sound film was all the rage. Norma took voice lessons for a year, and despite expectations, produced a perfectly non-dialectical voice.

Her first two sound films, New York Nights (Lewis Milestone, 1929) with Gilbert Roland, and Du Barry, Woman of Passion (Sam Taylor, 1930) with William Farnum and Conrad Nagel, simply weren't so good. So she called it a day and left the film world

As Talmadge was very rich by now, she could permit herself to do so. In 1927, Norma and her sisters had opened the Talmadge Park real estate development in San Diego, California, USA. Now known as the Talmadge district, the development contains streets named for each of the sisters.

Norma Talmadge and Joseph M. Schenck divorced in 1934, but Schenck continued to act as her financial advisor and guided her business affairs. In 1934, she married her second husband, George Jessel, who eagerly brought her on his ailing radio shows. She thought this might be the vehicle by which she would revive her stalled film career, but the show continued its decline and was ultimately canceled, and with it the hopes of rebuilding her shattered career. She divorced Jessel in 1939.

Norma married for the third time in 1946, with Dr. Carvel Musser James. She remained with him until she died of a stroke or pneumonia (the sources differ) on Christmas Eve of 1957 in Las Vegas, Nevada. She was 64.

It is said that we owe to Norma Talmadge the tradition of stamping the handprints of the stars in front of the Grauman's Chinese Theatre, when in 1927, accidentally, she left her own when falling on wet cement in the same place.


German postcard by Ross Verlag, no. 2091/1, 1927-1928. Photo: United Artists. Publicity still for The Dove (Roland West, 1927).


German postcard by Ross Verlag, no. 4639/1, 1929-1930. Photo: United Artists. Publicity still for The Dove (Roland West, 1927).


German postcard by Ross Verlag, no. 729/1, 1925-1926. Photo: Transocean-Film-Company, Berlin.


German postcard by Ross Verlag, no. 1472/1, 1927-1928. Photo: United Artists.


German postcard by Ross Verlag, no. 1539/1. Photo: United Artists.


German postcard by Ross Verlag, no. 5866/1, 1930-1931. Photo: United Artists.

Sources: Denny Jackson (IMDb), Wikipedia (English, Dutch and Spanish) and IMDb.

Hunky American leading man Victor Mature (1913-1999) starred in Biblical Epics like Samson and Delilah (1949), and The Robe (1953). He was known for his dark good looks and mega-watt smile. Mature also appeared in the classics One Million B.C. (1940), My Darling Clementine (1946), Kiss of Death (1947), and in a large number of musicals opposite such stars as Rita Hayworth and Betty Grable.


British Real Photograph postcard, no. 5790. Photo: 20th Century Fox. Publicity still for Song of the Islands (Walter Lang, 1942).


Italian postcard by B.F.F. Edit, no. 2787. Photo: RKO Radio Films.

What a beautiful hunk of man!

Victor John Mature was born in Louisville, Kentucky, in 1913. His father, cutlery sharpener Marcellus George (Gelindo) Mature, was Italian (from Pinzolo, Trentino), and his mother, Clara P. (Ackley) was of Swiss-German and German descent.

Mature worked as a teenager with his father as a salesman for butcher supplies. He briefly sold candy and operated a restaurant before moving to California. Hoping to become an actor, he studied at the Pasadena Playhouse in California. For three years, he lived in a tent in the backyard of the mother of a fellow student, Catherine Lewis.

He was spotted by an agent for Hal Roach while acting in a production of To Quito and Back by Ben Hecht at the Pasadena Playhouse, Mature signed a seven-year contract with Roach in September 1939. He auditioned for Gone with the Wind (Victor Fleming, 1939) for the role ultimately played by his fellow Playhouse student, George Reeves.

Roach cast Mature in a small role in the comedy The Housekeeper's Daughter (Hal Roach, 1939), then gave him his first leading role, as a fur-clad caveman in One Million B.C. (Hal Roach Jr., Hal Roach, 1940) opposite Carole Landis. The film was highly publicised and it raised Mature's profile. Hedda Hopper called him "a sort of miniature Johnny Weissmuller".

Roach then put him in a Swashbuckler set during the War of 1812, Captain Caution (Richard Wallace, 1940). As Hal Roach only made a handful of films every year, he loaned out Mature's services to RKO, who used him as a leading man in the Anna Neagle musical, No, No, Nanette (Herbert Wilcox, 1940). The studio people were so pleased with his performance, they bought an option to take over half of Mature's contract with Hal Roach, enabling them to draw on his services for two films a year over three years.

Mature also appeared in the Broadway musical Lady in the Dark (1941) with a book by Moss Hart and songs from Ira Gershwin and Kurt Weill. He played Randy Curtis, a film star boyfriend of the show's protagonist, magazine editor Liza Elliott (Gertrude Lawrence). In the musical his character was described as 'What a beautiful hunk of man!' The musical was a smash hit, making a star of Danny Kaye and Macdonald Carey, and causing fresh appreciation for Mature's talents.

His performance was well received and the description 'Beautiful Hunk of Man' would be frequently used to describe Mature throughout his career. Fox bought out the four years remaining on Mature's contract with Hal Roach and he appeared in such popular musicals as My Gal Sal (Irving Cummings, 1942) with Rita Hayworth, and Footlight Serenade (Gregory Ratoff, 1942) with Betty Grable. After achieving acclaim with these films, he served in the Coast Guard in World War II. This meant that when Paramount filmed Lady in the Dark, Mature was unable to reprise his stage role.


British postcard in the Picturegoer Series, London, no. W 531. Photo: 20th Century Fox.


Dutch postcard by Uitg. J. Sleding N.V., Amsterdam, no. 33. Photo: 20th Century Fox. Publicity still for I Wake Up Screaming (H. Bruce Humberstone, 1941) with Betty Grable.

A man who was 100 percent yellow

Victor Mature was honourably discharged from the Coast Guard in November 1945 and he resumed his acting career. Soon, he became one of Hollywood's busiest and most popular actors, though he was rarely given the critical respect he often deserved. His roles in John Ford's My Darling Clementine (1946) playing Doc Holliday opposite Henry Fonda's Wyatt Earp, and in Henry Hathaway's Kiss of Death (1947) were among his finest work.

Mature's career received a massive lift when he was borrowed by Cecil B. DeMille at Paramount to play the lead in the $3.5 million biblical spectacular Samson and Delilah (1949) opposite Hedy Lamarr. Despite his physique and his tough guy persona, Mature was a man of many fears and phobias. During filming, Mature was frightened by a number of the animals and mechanical props used in the production, including the lions, the wind machine, the swords and even the water.

This infuriated director Cecil DeMille, who bellowed through his megaphone at the assembled cast and crew: "I have met a few men in my time. Some have been afraid of heights, some have been afraid of water, some have been afraid of fire, some have been afraid of closed spaces. Some have even been afraid of open spaces - or themselves. But in all my 35 years of picture-making experience, Mr. Mature, I have not until now met a man who was 100 percent yellow."

Groucho Marx famously said he would not go to see the film because "the leading man's tits are bigger than the leading lady's". However, Samson and Delilah earned over $12 million during its original run, making it the most popular Hollywood movie of the 1940s. It ushered in a cycle of spectacles set in the Ancient World.

Mature starred in such epics as Androcles and the Lion (Chester Erskine, 1952) opposite Jean Simmons, Demetrius and the Gladiators (Delmer Daves, 1954) with Susan Hayward, and The Egyptian (Michael Curtiz, 1954) with Jean Simmons and Gene Tierney. Jim Beaver at IMDb: "Never an energetic actor nor one of great artistic pretensions, he nevertheless continued as a Hollywood stalwart both in programme and in more prominent films like The Robe (1953)."


French postcard by Editions P.I., Paris, no. 358, 1954. Photo: Paramount Pictures Inc.. Publicity still for Samson and Delilah (Cecil B. DeMille, 1949).


Italian postcard by B.F.F. Edit, no. 3589. Photo: Dear Film. Publicity still for China Doll (Frank Borzage, 1958).

I'm not an actor - and I've got 64 films to prove it!

More interested in golf than acting, Victor Mature's appearances diminished through the late 1950s and 1960s. Applying for membership in the swank Los Angeles Country Club at the height of his fame, Mature was turned down and told that the golfing facility did not accept actors as members. His response: "I'm not an actor - and I've got 64 films to prove it!"

Mature was reunited with producer Irwin Allen for The Big Circus (Joseph M. Newman, 1959) with Red Buttons. In Italy, he starred in the Peplum Annibale/Hannibal (Carlo Ludovico Bragaglia, Edgar G. Ulmer, 1959), with Gabriele Ferzetti and Rita Gam. In Italy, he also appeared in I tartari/The Tartars (Richard Thorpe, 1961) with Orson Welles.

Mature then retired from acting. Five years later, he made a stunning comeback in the hilarious Italian-British comedy Caccia alla volpe/After the Fox (Vittorio de Sica, 1966), based on a play by Neil Simon. He starred opposite Peter Sellers and Britt Ekland as Tony Powell, an ageing American actor who is living off his reputation from his earlier body of work.

In a similar vein, he played a giant, The Big Victor, in The Monkees film Head (Bob Rafelson, 1968). Golf eventually took over his activities. Wikipedia quotes him saying: "Actually, I am a golfer. That is my real occupation. I never was an actor. Ask anybody, particularly the critics."

His last feature film appearance was a cameo as a millionaire in Firepower (Michael Winner, 1979), starring Sophia Loren and James Coburn, and, after a cameo as Samson's father in the TV remake Samson and Delilah (Lee Philips, 1984), he retired for good. Rumours occasionally surfaced of another comeback, but none came to fruition.

Victor Mature died of cancer at his Rancho Santa Fe, California, home in 1999. Mature was married five times. His wives were actress Frances Charles (1938–1940), Martha Stephenson Kemp (1941–1943), Dorothy Stanford Berry (1948–1955), Adrienne Urwick (1959–1969) and Loretta Sebena (1974 until his death). With Sebena, he had his only child, daughter Victoria, who is now an opera singer as was her mother.


Dutch collectors card in the Filmsterren: een Portret series by Edito Service S.A., 1996. Photo: United Artists / The Kobal Collection. Publicity still for Shanghai Gesture (Josef von Sternberg, 1941).


French postcard, no. 4007. Photo: 20th Century Fox. Publicity still for Song of the Islands (Walter Lang, 1942).

Sources: Jim Beaver (IMDb), Wikipedia and IMDb.

William 'Billy' Haines (1900–1973) was an American film actor and interior designer. By the end of the silent era he was regularly named as the no. 1 male box-office draw of Hollywood. His career was cut short by the 1930s due to his refusal to deny his homosexuality. Haines quit acting in 1935 and started a successful interior design business with his life partner Jimmie Shields.


British postcard in the 'Famous Cinema Stars' series by Beagles Postcards, no. 237. N. Photo: Metro-Goldwyn-Mayer (MGM).


Dutch postcard by Jospe, Arnhem, no. 7. Photo: Metro-Goldwyn-Mayer.


German postcard by Ross-Verlag, no. 4756/1, 1929-1930. Photo: Metro-Goldwyn-Mayer Pictures.

The New Face of 1922

Charles William Haines was born in 1900 in Staunton, Virginia. 'Billy' was the third child of George Adam Haines, a cigar maker, and Laura Virginia Haines (née Matthews). At an early age, he became fascinated with stage performance and motion pictures, spending hours watching early silent films in the local theatres.

At the age of 14, he ran off, accompanied by an unidentified young man to whom Haines referred as his 'boyfriend'. The pair went first to Richmond and then to Hopewell. His parents, frantic over his disappearance, tracked him through the police to Hopewell. Haines did not return home with them, remaining instead in Hopewell and sending money back home to help support the family. He remained in Hopewell until most of the town was destroyed by fire in 1915.

Following the bankruptcy of the family business and the mental breakdown of George, Sr., the family moved to Richmond in 1916. Haines returned home in 1917 to help support them. With his father recovered and employed, Haines moved to New York City in 1919, settling into the burgeoning gay community of Greenwich Village. He became friends with such later Hollywood luminaries as designer Orry-Kelly and Cary Grant. He worked a variety of jobs and was for a time the kept man of an older woman before becoming a model.

William Haines was an assistant bookkeeper at a New York bond house when he sent in his photograph to the 'New Faces of 1922' contest sponsored by the Samuel Goldwyn Company. He won the contest and the studio signed him to a $40 a week contract. The other winner of the contest was another future film star, Eleanor Boardman. Haines arrived in Hollywood for his first meeting with Goldwyn Co. studio brass, reportedly waltzed in and announced, "I'm your new prize beauty". His contract shifted to MGM upon the company merger.

Haines' career began slowly, as he appeared in extra and bit parts, mostly uncredited. His first significant role was in Three Wise Fools (King Vidor, 1923) with Eleanor Boardman. His performance received positive notices in contemporary reviews, and Haines was offered a choice of four new film roles after the film's success. Although the studio began building him up as a new star,  he continued to play unimportant parts at Goldwyn. His career gained more momentum when he was loaned out to Columbia Pictures where he received favourable reviews for his role in The Midnight Express (George W. Hill, 1924).

Haines then was cast in Little Annie Rooney (William Beaudine, 1925) with Mary Pickford, and Brown of Harvard (Jack Conway, 1926). The latter role solidified his screen persona as a wisecracking, arrogant leading man who was forced to eat humble pie sometime before the fadeout. Other popular films with a sports setting were Slide Kelly Slide (Edward Sedgwick, 1927) and Spring Fever (Edward Sedgwick, 1927) with the young Joan Crawford.

On a trip to New York in 1926, Haines met James 'Jimmie' Shields, possibly as a pick-up on the street. Haines convinced Shields to move to Los Angeles, promising to get him work as an extra. The pair soon began living together and viewed themselves as a committed couple.

William Haines' string of hits continued with Show People (King Vidor, 1928), costarring Marion Davies. The film is a lighthearted but fast-paced look at Hollywood at the end of the silent film era and both Davies and Haines are simply wonderful. Till 1932, Haines was a top-five box-office star.


French postcard in the Les Vedettes de Cinéma series by A.N., Paris, no. 213. Photo: Metro-Goldwyn production.


French postcard by Cinemagazine-Édition, Paris, no. 67. Photo: GMG (Gaumont-Metro-Goldwyn).


French postcard by Europe, no. 617. Photo: Metro-Goldwyn-Mayer.

Arrested in a YMCA with a sailor

When sound film arrived, many Hollywood stars could not make the transition, but William Haines continued to thrive. In fact Haines was the first MGM star to star in a talkie, the part-sound film Alias Jimmy Valentine (Jack Conway, 1928). His first all-sound film, Navy Blues (Clarence Brown, 1929), was released the following year. He starred in the comedy Way Out West (Fred Niblo, 1930). All of his sound films were successful and studio boss Irving J. Thalberg regarded him as the new model of the male romantic lead for the talking age. Haines was the biggest box-office attraction of 1929 and 1930.

In 1933, Haines was arrested in a YMCA with a sailor he had picked up in Los Angeles' Pershing Square. Louis B. Mayer, the studio head at MGM, allegedly delivered an ultimatum to Haines: Choose between a sham marriage (also known as a 'lavender marriage') or his relationship with his life partner Jimmie Shields, who he had met in New York in 1926 during a promotional tour. Haines chose Shields and they remained together for almost 50 years.

Mayer subsequently fired Haines and terminated his contract. Haines made a few minor films at Poverty Row studios and quit acting in 1935. His final film was The Marines Are Coming (David Howard, 1934) for Mascot Pictures.

Haines and Jimmie Shields started a successful dual career as interior designers and antique dealers. Their first clients were actress Leila Hyams and her husband Phil Berg, Haines' agent. 'Billie' was supported by his friends in Hollywood, like Joan Crawford and Marion Davies. He also did work for Carole Lombard, Claudette Colbert, William Powell, Mr. and Mrs. Fredric March, Joan Bennett, Constance Bennett, and Jack L. Warner.

Haines'and Shields's lives were disrupted in June 1936 when about 100 members of a white supremacist group dragged the two men from their El Porto, Manhattan Beach home and beat them, because a neighbour had accused the two of propositioning his son. The incident was widely reported at the time, but Manhattan Beach police never brought charges against the couple's attackers. The child-molestation accusations against Haines and Shields were unfounded and the case was dismissed due to a lack of evidence.

In 1939, paintings were borrowed from Haines’ personal collection to grace the grand plantation home in Gone with the Wind (Victor Fleming, 1939). Haines and Shields refurbished the American ambassador's residence in London, and created an interior decoration at the 1939-1940 Golden Gate International Exposition in San Francisco, which boasted a painting by up-and-coming artist Georgia O'Keeffe. The couple finally settled in the Hollywood community of Brentwood and their business prospered until their retirement in the early 1970s, except for a brief interruption when Haines served in World War II. Their clients included Betsy Bloomingdale and Ronald and Nancy Reagan when Reagan was governor of California. Maintaining a home in Palm Springs, California,

Haines never returned to acting, but continued to receive offers for film roles. According to IMDb, Haines was approached, along with fellow silent-screen veterans Buster Keaton and Anna Q. Nilsson, to play one of Gloria Swanson's bridge partners in Sunset Blvd. (Billy Wilder, 1950). Swanson herself reportedly asked him to do it. Haines declined and fellow screen veteran H.B. Warner took the part.

In 1973, William Haines died of lung cancer, at the age of 73. Almost three months after his death, his lifelong partner Jimmie Shields, broken-hearted, committed suicide with an overdose of sleeping pills. Joan Crawford once called them "the happiest married couple in Hollywood." They are interred side by side in Woodlawn Memorial Cemetery in Santa Monica.

Haines' story is told in the 1998 biography Wisecracker: The Life and Times of William Haines, Hollywood's First Openly Gay Star by William J. Mann. William Haines Designs, located in Los Angeles, is carrying on the Haines legacy by faithfully reissuing the original Haines furniture designs.


Dutch postcard, Editor unknown, no. 476. Photo: Metro-Goldwyn-Mayer. Publicity still of William Haines and Madge Evans in Fast Life (Harry A. Pollard, Sam Wood, both uncredited, 1932), released in the Netherlands as Vlug van Stapel.


German postcard by Ross Verlag, no. 6437/1, 1931-1932. Photo: Metro-Goldwyn-Mayer (MGM).

Sources: Hal Erickson (AllMovie), Tony Adam (IMDb), William Haines.com,  Wikipedia and IMDb.

Today starts a two-day workshop at EYE Filmmuseum in Amsterdam for international researchers and people from the archives, a workshop on the Italian Silent Cinema. The participants will take a dive into EYE's film and non-film collections. They will discuss the close relationship that Italian cinema has with other arts and will work on a corpus of films, but also on advertising material that will highlight the richness and inventiveness of the decorative arts and graphics of the silent period. For this post we asked one of the workshop organisers, Ivo Blom, to dive into his own postcard collection and to share his comments with us.


American postcard by monogram K Ltd. Photo: Francesca Bertini in Odette (Giuseppe De Liguoro, 1916). Ivo Blom: "EYE has a rich collection of films with Francesca Bertini, from her early days at Film d'Arte Italiana and short films at the Cines company to her days as a film diva in features at the Celio and Caesar studios. The Bertini films are striking for their highly emotional performances, but also for their sophisticated settings and for the wealth of costume design."


Polidor. Italian postcard by La Rotofotografica / Unione Cinematografica Italiana, no. 137. Ivo: "For a long time, Italian silent comedy was conceived as only slapstick. Research in film collections has proven that the genre was more diverse. In addition to the typical chaser comedies with Cretinetti and Robinet, the Polidor comedies had a strong background in the circus world, which shows in films with lions, bears, elephants and so on."


Eleuterio Rodolfi. Italian postcard by Fotocelere. Ivo: "For Ambrosio, Rodolfi acted in some 95 films of which some 80 were directed and scripted by himself. Many of these were comedies interpreted by Rodolfi together with actress Gigetta Morano, known as ‘Gigetta’ and ‘Rodolfi’. The comedies with Gigetta and Rodolfi were true ‘commedie’, situational, boulevardier, and often hinting at forbidden fruits and voyeurism. I like their film Acqua miracolosa very, very much."


Italian postcard. Photo: Milano Film. Ermete Zacconi in Spettri/Gli spettri (A.G. Caldiera, 1918), adapted from Henrik Ibsen's Ghosts (Gengangere, 1881). Caption: Not being able anymore to paint, to do anything, nothing! Ivo: "Spettri is a good example of the representation of art and artists in Italian silent cinema. An artist feels doomed as he becomes paralysed because of his father's syphilis. It ruins his career as a painter. Finally, he asks his mother to end his sufferings. Ermete Zacconi reached the maximum of realism with his shocking performance."


Italian postcard by IPA CT, no. 3662. Photo: Film della Società Ambrosio, Torino. Censura Terni, 18-4-1917. Publicity still from La Gioconda (Eleuterio Rodolfi, 1917) with Helena Makowska as the model Gioconda Dianti. Caption: Every night at the same hour, Gioconda Dianti, at the feet of the statue awaited the return of Lucio Settala. Ivo: "In Italian silent cinema, sculptures often work as catalysts. In La Gioconda, Makowska's artist model wrecks the family of the sculptor Lucio Settala. At the climax of the film, the wife and the mistress fight and Gioconda tries to smash the statue that is her effigy, but the wife saves it at the loss of both her arms. Shocked by so much self-sacrifice, the husband returns to his wife. Sadly, La Gioconda is a lost film."


Italian postcard by Unione Cinematografica Italiana. Photo: publicity still for La nave (Gabriellino D'Annunzio, Mario Roncoroni, 1921), based on the homonymous play by Gabriele D'Annunzio. Star of the film was the Russian dancer and actress Ida Rubinstein. Ivo: "Dance is one of the central themes of the workshop. In an extended dance scene in La nave, Rubinstein's character Basiliola seduces Sergio, the lecherous bishop. This scene contains the only moving images of Rubinstein dancing, and owes a great deal to Oscar Wilde's and Richard Strauss's'Salome."


Italian postcard. Image: Leda Gys by Tito Corbella. Ivo: "In the 1910s, Tito Corbella was an acclaimed film poster designer, but he also designed a series of postcards with the most popular Italian divas. Leda Gys is well represented in the workshop, for example in the two-reeler Amore bendato (Ivo Illuminati, 1913), a Celio production."


Italian film poster, designed by Tito Corbella for Tragico convegno (Ivo Illuminati, 1915), starring Maria Jacobini. Collection: EYE Filmmuseum. Ivo: "This poster belongs to the Desmet Collection, a Unesco World Heritage Collection. Italian film posters of the 1910s are remarkable for their stylish, modernist design by acclaimed artists such as Leopoldo Metlicovitz, Aleardo Terzi, and Tito Corbella. The film Tragico convegno was long considered lost, but recently resurfaced and was restored by EYE."


Italian postcard by IPA CT Autocromo. Censured at Terni, 10 October 1917. Photo: Henri Manuel. Caption on the back: "Poor shops still do paying business." Ivo: "Sometimes, old postcards give insight in how film posters were a part of streetlife. Here is a postcard depicting Saloniki in Greece during the First World War. Above the shops, posters are visible for the Itala production Il Fuoco (1915), by and with Febo Mari, and starring Italian diva Pina Menichelli. I was very pleased to find this rare postcard."















Scene from Sangue bleu (Nino Oxilia, 1914). Source: Silents, Please!


Italian postcard. Photo: Ambrosio Film. Publicity still for La Gorgona (Mario Caserini, 1915), scripted by Arrigo Frusta and starring Annibale Ninchi and Madeleine Céliat. The film was based on a play by Sem Benelli. Ivo: "I always thought that the typical use of light stripes were a feat of the diva films, such as those in Sangue bleu when Francesca Bertini passes a corridor. However, these light effects were apparently also common in Italian historical films such as La Gorgona. I consider lighting in general to be highly inventive in Italian silent cinema."


Spanish collectors card by Chocolat Imperiale. Imp. Bayer Hnos. y C.a. Chromophotography. "El drama de una noche" was the Spanish release title of the Italian melodrama Il dramma di una notte/The Drama of One Night (Mario Caserini, 1918), starring Lyda Borelli. The film was distributed in Spain during WWI by the company José Montanola, Barcelona. Ivo: "Borelli's last film was considered lost, but recently a ten-minutes-fragment was found at EYE Filmmuseum. Despite its shortness, the clip shows the whole melodrama as if it were a trailer. Borelli's character's dark past haunts her at the brink of her marriage. A former client of her life in Calcutta proves to be the brother of her future husband and he threatens to expose her. Only an Indian poison can save her reputation. It's an excellent example of a 1910s melodrama, one of the themes of the workshop."

Admission to the workshop is closed, but all the debates will be recorded and published online.

Thank you, Ivo!

The melodramatic romance and World War I epic The Big Parade (1925) is one of MGM's all-time biggest hits and one of the classics of the silent film era. John Gilbert plays a young American soldier, who witnesses the horrors of 'the Great War'. French actress Renée Adorée and Danish actor Karl Dane co-starred and King Vidor was the director.  The film stills were made by Ruth Harriet Louise.


John Gilbert. French postcard by Editions Cinémagazine, no. 393. Photo: Ruth Harriet Louise / MGM. Publicity still for The Big Parade (King Vidor, 1925). Ruth Harriet Louise (1903-1940) was the first woman photographer active in Hollywood. She ran Metro-Goldwyn-Mayer's portrait studio from 1925 to 1930. She was the uncredited still photographer for The Big Parade.


Karl Dane. French postcard by Editions Cinémagazine, no. 394. Photo: Ruth Harriet Louise / MGM. Publicity still for The Big Parade (King Vidor, 1925), starring John Gilbert. The French title of the film was La Grande Parade. Karl Dane was sometimes spelled as Carl Dane.

A new kind of realistic war film

After director King Vidor complained to MGM production chief Irving Thalberg that he was tired of shooting pictures that played in theatres for just one week, he told Thalberg about a new kind of realistic war film he had envisioned. Thalberg was enthusiastic about Vidor's vision, and tried to buy the rights to the hit Broadway play What Price Glory? co-written by Maxwell Anderson and World War I Marine veteran Laurence Stallings. Since the rights to the popular anti-war play had already been acquired, Thalberg hired Stallings to come to Hollywood and write a screenplay for the new, realistic war picture that Vidor had dreamed about making. Stallings came up with The Big Parade, an anti-war story that dispensed with traditional concepts of heroism, focusing instead on a love story between a Yank soldier and a French girl.

The Big Parade (1925) takes place from April 1917 to the Spring of 1919. John Gilbert plays Jim, the idle son of a rich businessman, who joins the US Army's Rainbow Division when the U.S.A. enters World War One. He is sent to France, where he becomes friends with two working-class soldiers, Southern construction worker Slim (Karl Dane) and Bronx bartender Bull (Tom O'Brien). He also falls in love with the French girl Mélisande (Renée Adorée), despite not being able to speak each other's language. He has to leave her to move to the frontline. There, he experiences the horrors of trench warfare in a battle that was based on the WWI Battle of Belleau Wood, which raged for most of the month of June 1918. US forces suffered nearly 10,000 casualties, including 1800 killed. Author Laurence Stallings served as a Marine Captain and lost a leg in this battle.

One of the most famous scenes of The Big Parade (1925) is the romantic scene in which Jim (John Gilbert) teaches Melisande (Renée Adorée) to chew gum. The scene was improvised on the spot during filming. Director King Vidor observed a crew member chewing gum and later recalled, "Here was my inspiration. French girls didn't chew or understand gum; American doughboys did...Gilbert's efforts to explain would endear him to her and she would kiss him...[It was] one of the best love scenes I ever directed." Gilbert also claimed that neither he nor Vidor expected Adorée to swallow the gum, which proved to be the scene's comic highlight.

After Vidor completed principal photography, Irving Thalberg took the rough cut and previewed it before live audiences in Colorado. The audiences responded favourably, and Thalberg decided to expand the scope of the picture, as Vidor had created a war picture without many scenes of war. He had Vidor restage the famous marching army column sequence with 3000 extras, 200 trucks and 100 airplanes. After Vidor moved on to another project, Thalberg had other battle scenes shot by director George W. Hill.

The result was a huge box office hit. The Big Parade (1925) played at New York's Astor Theater for two years and at that one theatre alone grossed $1.5 million during that time - more than three times its production cost of $245,000. Today. it is the highest grossing silent film of all time, making $22 million during its worldwide release. The Big Parade is one of the first films that neither glorified the war nor ignored its human costs. It heavily influenced many subsequent war films, especially All Quiet on the Western Front (Lewis Milestone, 1930). The film boosted John Gilbert's career and made Renée Adorée a major star, although Adorée would soon be diagnosed with tuberculosis and die only a few years later, 35 years old.

When MGM discovered that a clause in director King Vidor's contract entitled him to 20% of the net profits, studio lawyers called a meeting with him. At the meeting, MGM accountants played up the costs of the picture while downgrading the studio forecast of its potential success. Vidor was persuaded to sell his stake in the film for a small sum. The film ran for 96 weeks at the Astor Theater and grossed $5 million (approximately $50 million in 2003 dollars) domestically by 1930, making it the most profitable release in MGM history at that point. Vidor later said "I thus spared myself from becoming a millionaire instead of a struggling young director trying to do something interesting and better with a camera."


Renée Adorée. Dutch postcard, no. 16. Photo: Ruth Harriet Louise / Metro-Goldwyn-Mayer. Publicity still of The Big Parade (King Vidor, 1925).


Tom O'Brien, John Gilbert, and Karl Dane. Italian postcard by G.B. Falci, Milano, no. 49. Photo: Ruth Harriet Louise / Metro-Goldwyn-Mayer. Publicity still for The Big Parade (King Vidor, 1925), released in Italy as Grande Parata/La grande parata.


Karl Dane. French postcard by Editions Cinémagazine, no. 192. Photo: Ruth Harriet Louise / Gaumont-Metro-Goldwyn. Publicity still for The Big Parade (King Vidor, 1925).

Sources: Wikipedia and IMDb.

During the silent era, Fox Film Corporation was a multimillion-dollar empire controlling a large portion of the exhibition, distribution, and production of film facilities. Fox Film was founded in 1915 by William Fox, a Hungarian-American motion picture executive with enormous entrepreneurial drive and vision. He made film stars of William Farnum, Theda Bara and Janet Gaynor, earned millions with the Westerns of Tom Mix and Buck Jones, and produced the silent classics What Price Glory (Raoul Walsh, 1926), Seventh Heaven (1927), and Sunrise (1927). He also founded the Fox West Coast Theatres chain. Although he lost control of his enterprise in 1930, his name lives on in 20th Century Fox, which was founded in 1935.


Victor McLaglen. French postcard by J.R.P.R., Paris, no. 332. Photo: Max Munn Autrey / Fox. Publicity still for What Price Glory (Raoul Walsh, 1926).


Alexander Moissi. German postcard by Verlag Louis Blumenthal, Berlin, no. 2680.


American postcard by Sup. Co., Chicago. Photo: William Fox Productions. Publicity still of William Farnum in The Orphan (J. Gordon Edwards, 1920).


Theda Bara. British postcard in the Lilywhite Photographic series. Photo: William Fox. Collection: Didier Hanson. Bara made more than 40 films between 1914 and 1926, but most were lost in the 1937 Fox vault fire.


Buck Jones. French postcard, no. 5031. Photo: Max Munn Autrey / Fox. With his famed horse Silver, Jones would make more than 160 films credits.

Transforming unknown Theodosia Goodman into film vamp Theda Bara

William Fox was born as Vilmos Fuchs (Fuchs is German for Fox) in 1879 in Tolcsva, Austria-Hungary (now Hungary). His Jewish family immigrated to the United States when William was nine months old and settled in New York City. Wilhelm never finished grammar school and worked as a newsboy and in the fur and garment industry as a youth. In 1900, he started his own fur company, which he sold in 1904 to purchase his first 146-seat nickelodeon in Brooklyn. Always more of an entrepreneur than a showman, he concentrated on acquiring and building cinemas. Fox personally oversaw the construction of many Fox Theatres in American cities including Atlanta, Detroit, Oakland, San Francisco and San Diego. He introduced organ accompaniment to the silent films shown in his cinemas and pioneered in designing theatres for the comfort of the patrons.

Like other industry pioneers, Fox moved into production and distribution to ensure a flow of product for his growing theatre chain. He founded Box Office Attractions, a film production/distribution company active from 1913 till 1914, when it was replaced by the William Fox Vaudeville Co. One of his first releases was the German film Die Augen des Ole Brandis/The Eyes of Ole Brandis (Stellan Rye, 1913) with Alexander Moissi and Paul Wegener. Fox became one of the most powerful of the independent exhibitors and distributors. In 1913, he led their fight against the Motion Picture Patents Company, an attempted monopoly of the industry by Thomas Edison and other film pioneers. The fight ended when the Supreme Court ruled in Fox's favour.

Beginning in 1914, New Jersey-based Fox bought films outright from the Balboa Amusement Producing Company in Long Beach, California, for distribution to his own theatres and then for rental to other theatres across the country. Examples are the short film dramas The Unexpected (1914) and The Rat (1914), both with Belle Bennett and Henry King. He formed the Fox Film Corporation on 1 February 1915 via the merger of his established production and distribution companies. The company's first film studio was leased in Fort Lee, New Jersey, where many other early film studios were based at the beginning of the 20th century.

In 1916, Fox moved his modest production operation to Hollywood, opening a studio on the corner of Sunset and Western. That began a period of tremendous growth for Fox, spurred by its two recent star discoveries, William Farnum and Theda Bara. William Farnum, celebrated on stage as the original Ben-Hur, became one of the highest paid stars in Hollywood. He received from William Fox $10,000 weekly for making such films as the action adventure Samson (Edgar Lewis, 1915). Through an adroit use of publicity, Fox transformed the unknown Theodosia Goodman from Cincinnati into the exotic film vamp Theda Bara. Publicists sent out press releases for her first film, A Fool There Was (Frank Powell, 1915), that Theda was the daughter of an artist and an Arabian princess, and that ‘Theda Bara’ was an anagram for ‘Arab Death’ - a far cry from her humble Jewish upbringing in Cincinnati. The following years, she starred in such exotic pictures as Salome (J. Gordon Edwards, 1918) and The Siren's Song (J. Gordon Edwards, 1919).

Under long-time production chief Winfield Sheehan, the studio turned out a winning combination of A-class star vehicles, like the Farnum and Bara films, alongside popular two-reel (50 minutes long) Westerns starring Tom Mix and Buck Jones. Mix was signed by Fox Films in 1917 and remained with them until 1928, averaging five or so films a year. A series of Westerns starring Mix grossed almost $1 million per film for Fox. His popularity eclipsed all other great cowboy stars of the silent era and he earned - and spent - millions. His early Fox Westerns include Durand of the Bad Lands (Richard Stanton, 1917), with Dustin Farnum– William’s brother, Western Blood (Lynn Reynolds, 1918), and The Coming of the Law (Arthur Rosson, 1919).

In the latter film, Buck Jones had a bit role. Producer William Fox put Jones under contract and decided to use him as a backup to Tom Mix. This led to his first leading role in The Last Straw (Denison Clift, Charles Swickard, 1920). Fox promoted Jones as a new Western star. He quickly climbed to the upper ranks of Western stardom, playing a more dignified, less gaudy hero than Mix in such Westerns as Straight from the Shoulder (Bernard J. Durning, 1921) and Against All Odds (Edmund Mortimer, 1924). With his famed horse Silver, Jones became one of the most successful and popular actors in the genre, and at one point he was receiving more fan mail than any actor in the world.

Fox Film reached a peak in the late silent era when its roster of staff directors included Raoul Walsh, Frank Borzage, John Ford, Howard Hawks, and F.W. Murnau. Winfield Sheehan tended to be a hands-off executive, so these directors enjoyed considerable control of their projects, which included such masterworks as What Price Glory (Raoul Walsh, 1926) with Victor McLaglen and Dolores del Rio, Seventh Heaven (Frank Borzage, 1927) with Janet Gaynor and Charles Farrell, and Sunrise (F.W. Murnau, 1927). Fox also produced solid genre work like Three Bad Men (John Ford, 1926) featuring George O'Brien and Lou Tellegen, Paid to Love (Howard Hawks, 1927) with George O’Brien and Virginia Valli, and A Girl in Every Port (Howard Hawks, 1928) with Victor McLaglen and Louise Brooks. Most of these films contained a musical score and sound effects, as Fox in 1926 and 1927 was vying with Warner Bros. to crack the sound barrier via its Movietone sound-on-film system.


Lou Tellegen. Austrian postcard by Iris Verlag, no. 921. Photo: Fox Film.


Victor McLaglen. Austrian postcard by Iris Verlag, no. 5053. Photo: Max Munn Autrey / Fox. Publicity still for What Price Glory? (Raoul Walsh, 1926).


Charles Farrell and Janet Gaynor. Italian postcard offered by Cioccolata Lurati, no. 124. Photo: Fox. Publicity still for Seventh Heaven (Frank Borzage, 1927).


George O'Brien and Virginia Valli. Italian postcard by G.B. Falci, Milano, no. 126. Photo: Fox Film Corp. Publicity still for Paid to Love (1927).


Charles Farrell and Dolores del Rio. Italian postcard by G.B. Falci, Milano, no. 827. Photo: Max Munn Autrey / Fox Film. Publicity still for The Red Dance (Raoul Walsh, 1928).

William Fox's growing list of woes

In 1925–1926, Fox purchased the rights to the work of Freeman Harrison Owens, the U.S. rights to the Tri-Ergon system invented by three German inventors, and the work of Theodore Case to create the Fox Movietone sound-on-film system, introduced in 1927 with the release of Sunrise (F.W. Murnau, 1927), starring George O'Brien and Janet Gaynor. The 1927 news series Movietone News was in fact the first commercially successful sound film. Sound-on-film systems such as Movietone and RCA Photophone soon became the standard, and competing sound-on-disc technologies, such as Warner Bros.' Vitaphone, fell into disuse. From 1928 to 1963, Fox Movietone News was one of the major newsreel series in the U.S.

In 1928 Fox completed construction on its new studio in Westwood (West Hollywood), dubbed ‘Movietone City’, and also began experimenting with widescreen and 70mm pictures like The Big Trail (Raoul Walsh, 1930), a spectacular Western starring John Wayne in his first significant leading role. The film flopped, weakening the market for A-class Westerns and relegating Wayne to a decade of B-Western roles. Ron Oliver at IMDb: “With very good acting and excellent production values, it lives up to its reputation as the talkies' first epic Western. John Wayne, pulled from obscurity for his first important movie role, looks impossibly young, but he immediately impresses with the natural charm & masculine authority he brings to the hero's role; he quietly dominates the film with the attributes which would someday make him a huge star.”

The flop added to William Fox's growing list of woes. In 1927, Marcus Loew, head of rival studio Metro-Goldwyn-Mayer, died, and control of MGM passed to his long-time associate, Nicholas Schenck. Fox saw an opportunity to expand his empire, and in 1929, with Schenck's assent, bought the Loew family's holdings in MGM. However, MGM studio bosses Louis B. Mayer and Irving Thalberg were outraged, since, despite their high posts in MGM, they were not shareholders. Mayer used his political connections to persuade the Justice Department to sue Fox for violating federal antitrust law. Because of the expense of converting 1,100 theatres to sound equipment, Fox’s empire crumbled. During this time, in the middle of 1929, Fox was badly hurt in an automobile accident. By the time he recovered, the stock market crash in the fall of 1929 had virtually wiped out his fortune, ending any chance of the Loews-Fox merger going through even if the Justice Department had given its blessing.

Fox lost control of the Fox Film Corporation in 1930 during a hostile takeover. A combination of the stock market crash, Fox's car accident injury, and government antitrust action forced him into a protracted seven-year struggle to fight off bankruptcy. At his bankruptcy hearing in 1936, he attempted to bribe judge John Warren Davis and committed perjury, for which he was sentenced to six months in prison. Fox retired from the film business. For many years Fox resented the way that Wall Street had forced him from control of his company. In 1933 he collaborated with the writer Upton Sinclair on a book 'Upton Sinclair Presents William Fox' in which Fox recounted his life his views on what he considered to be a conspiracy against him by Wall Street. For the remainder of his life he lived quietly in Long Island, New York, secure from his many patent holdings. There, he died more or less unnoticed in 1952 at the age of 73. No Hollywood producers came to his funeral. He is interred at Salem Fields Cemetery, Brooklyn. Vanda Krefft wrote the biography ‘The Man Who Made the Movies: The Meteoric Rise and Tragic Fall of William Fox’.

William Fox was replaced as president in 1930 by one of those creditors, Harley Clarke, while Sheehan remained head of production. There were some upbeat developments in the early sound era, especially on the talent front. Janet Gaynor, who burst to stardom in Seventh Heaven (Frank Borzage, 1927), and Sunrise (F.W. Murnau, 1927), enjoyed a successful transition to sound via two musical hits, Happy Days (Benjamin Stoloff, 1929) and Sunny Side Up (David Butler, 1929) opposite Charles Farrell. The recently signed Will Rogers, long-time film and vaudeville personality, suddenly surged to top stardom in the sound era. But these rising stars could not stem the impact of the Depression, and the studio's fortunes faded badly after Fox's ouster. In 1932 Clarke was replaced by Sidney Kent, who proved to be a capable chief executive but could not forestall the inevitable. In 1933 Fox West Coast Theatres, the studio's exhibition arm—and, in effect, its parent company—went into receivership. In 1935, Fox Film Corporation merged in 1935 with the upstart Twentieth Century Pictures to form 20th Century-Fox.

EFSP will do a post on 20th Century Fox next week. So, to be continued.


Madge Bellamy. German postcard by Ross Verlag, no. 1639/2, 1927-1928. Photo: Max Munn Autrey / Fox.


Tom Mix. German postcard by Ross Verlag, Berlin, no. 3844/1, 1928-1929. Photo: Fox.


Dolores del Rio. German postcard by Ross Verlag, no. 4490/2, 1929-1930. Photo: Fox. Publicity still for The Loves of Carmen (Raoul Walsh, 1927).


Janet Gaynor and Charles Farrell. French postcard by Cinémagazine Edition (CE), Paris, no. 821. Photo: Fox. Publicity still for Lucky Star (Frank Borzage, 1929).


George O'Brien. French postcard by A.N., Paris, no. 315. Photo: Max Munn Autrey / Fox Film. Collection: Didier Hanson.

Sources: Bob Shields (IMDb), Ron Oliver (IMDb), Denny Jackson (IMDb), Film Reference, Encyclopaedia Britannica, Wikipedia and IMDb.

Some time ago our friend, collector Carla Bosch, decided to undertake an expedition to her attic and to inspect some boxes. Carla: "In one of those boxes I found 16 cards I forgot all about. I cannot remember when and where I bought them. They are rather large black and white cards, about 18 x 12 cm. On the back are the names of famous actresses in a language I know must be East European: Romy Schneiderova, Sophia Lorenova, Marilyn Monroeova, Brigitte Bardotova. Male actors, on the other hand, keep their name: Gérard Philipe, Tony Curtis, Jack Lemmon, Clark Gable. When I put some of the words through ‘Google Translate’, I found they were Czech cards. The Germans have a nice word for something you find, often unexpectedly, in your attic: Dachbodenfund. This is my Dachbodenfund.

If a Thousand Clarinets

Carla: "There are four cards of the movie Kdyby tisic klarinetu. “If a Thousand Clarinets” (English title) is a Czechoslovak movie released in 1965. It is a fantasy musical film about a mysterious statue of the composer Johann Sebastian Bach that changes guns into musical instruments. The news spreads and a television station decides to make a documentary film about the subject. My guess is that it must be something like how music can change people. And, more particular, how soldiers change when they are not holding guns, but music instruments instead... But that is just a wild guess.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Kdyby tisic klarinetu/If a Thousand Clarinets (Ján Rohác, Vladimír Svitácek, 1965) with at left Karel Gott and Jana Brejchova in white. Collection: Carla Bosch.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Kdyby tisic klarinetu/If a Thousand Clarinets (Ján Rohác, Vladimír Svitácek, 1965). Collection: Carla Bosch.

I suspect that on these two cards are the film crew making the documentary. With Jana Brejchova, Waldemar Matuska, Hana Hegerova, Eva Pilarova, Karel Gott, Jiri Suchy, and Jiri Slitr. They are all watching a television. In the public are soldiers who are holding music instruments.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Kdyby tisic klarinetu/If a Thousand Clarinets (Ján Rohác, Vladimír Svitácek, 1965) with Pavlina Filipovska. Collection: Carla Bosch.

Czech actress Pavlina Filipovska plays the role of landlady of a pension. In this picture she sits on a piano and four 'soldiers' are playing the saxophone.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Kdyby tisic klarinetu/If a Thousand Clarinets (Ján Rohác, Vladimír Svitácek, 1965) with Jiri Suchy and Jiri Slitr. Collection: Carla Bosch.

The fourth card is with Jiri Suchy and Jiri Slitr, both Czech actors. I read that Jiri Suchy was responsible for the story and Jiri Slitr composed the music. They also play a role in the movie; they are both paratroopers. In this picture they have cast off their military uniform and wear civilian clothes with cool hats.

I don’t know the Czech language. When I used Google Translate, I doubted Google’s translation skills. And as there was not much published about this movie in English, I had to make guesses. I did understand, however, that the film received some enthusiastic reviews. Although the subject, provide soldiers with music instruments and take away their guns, seems rather corny, it apparently touched a (musical?) string.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Egy ember, aki nincs/Key to the Murder (Viktor Gertler, 1964). Collection: Carla Bosch.

There is one card of the movie Klic k Vrazde. In English Key to the Murder. Immediately my imagination ran wild in connection with this card: a murderer with a dead woman in his arms…. On the run and thinking where to hide the body. I tried to look up this movie on the internet, but I found there was not much to look up.

It is a Hungarian movie with Miklos Gabor and Eva Vass, who are both on the card, in the leading roles. Miklos Gabor was married to Éva Ruttkai and later to Eva Vass. I cannot find the marriage dates, because that might have provided a juicy gossip. So I think it is safe to conclude that Miklos murdered Eva and is looking around with an uncertain look on his face where to hide her. Maybe he did not kill her on purpose.  Perhaps there are Czech readers or experts of Czech cinema who can comment on or clarify this mysterious picture?

The difficult postcards

I started to describe the 'difficult' postcards. It took a lot of time to find nothing. I think I must have bought these cards because of the more famous movie stars:


Czech postcard by Pressfoto, Praha (Prague). Photo: Dany Carrel, Gérard Philipe and Danielle Darrieux in the Émile Zola adaptation Pot Bouille/Lovers of Paris (Julien Duvivier, 1957) Collection: Carla Bosch.

For example Dany Carrelova, Gérard Philipe and Danielle Darrieuxova in the movie Pod Poklickou. I cannot help mentioning those names in Czech, because they look and sound rather funny. They have been given a Czech twist.

The movie’s original name is French: Pot-Bouille. It was released in 1957, based on Emile Zola’s novel of the same name. The English title is “Lovers of Paris”. Dany Carrel is in love with Gérard Philipe, but Gerard only has eyes for Danielle Darrieux who is too haughty to notice him. In the end Dany is married to someone else, but is Gerard’s mistress. Danielle is widowed and suddenly sees Gerard as a man who has possibilities. I know this summary is simplistic and does not do the movie justice, but perhaps we now understand the look on the faces in the picture.

The next two cards are with world-famous film stars: Romy Schneiderova and Sophia Lorenova. They are two of the leading stars in Boccaccio, the original title being Boccaccio ’70. There are two other leading ladies in this movie: Anita Ekberg(ova) and Marisa Solinas(ova), but I don’t have a card of them, at least, not a Czech one that belongs to this series.

Boccaccio '70 is a collection of four different movies directed by four different directors. Each story describes a different aspect of love and morality. Giovanni Boccaccio did something similar in his 'Decameron' but that was in the 14th century and is a frame story consisting of 100 tales.
Boccaccio ‘70 was released in 1962 (and has 4 tales).


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for in the episode Il lavoro/The Job by Luchino Visconti, part of the episodefilm Boccaccio '70 (1962). Collection: Carla Bosch.

The first card with Romy Schneider is the story Il lavoro about a woman who finds out that her husband visits prostitutes. The pair is financially dependent on her father who stops his financial support after he gets wind of his son-in-law’s escapades. Romy decides to take matters in her own hand and to become an independent woman by earning her own money. She will neither be dependent on her father or her husband!

The card shows Romy lying on the floor next to a record player with a cigarette in her hand. Perhaps she ponders on how to make her husband pay for his infidelity, how to win him back, and how to be a strong financially independent woman at the same time. I don’t know whether the end is satisfactory in that respect, because she humiliates her husband and makes him cringe like a worm and she makes it clear to him she is more sensual and sexually attractive than the callgirls he pays. So far for being an independent working girl, she did save her marriage.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Boccaccio '70 (Vittorio De Sica a.o., 1962) with Sophia Loren. Collection: Carla Bosch.

The second card with Sophia Loren is the story La riffa about a lottery. Sophia works in a fairground attraction and is the grand prize in a lottery. The man who has the winning lottery ticket is allowed to spend the night with Sophia. A great deal of the film is about the efforts of the horny visitors to the fairground to obtain the winning ticket. Sophia, however, falls in love with a handsome young visitor to the carnival. When a nerdy, shy man is the winner of the night with Sophia, they pretend to spend the night together and let everybody think they did it. The nerdy man is considered a hero, and Sophia escapes with the man she fell in love with. Hmm…

About the card: we see Sophia on a bed with a man in front of her. We only see the man’s back; he is balding. Sophia looks at something else than the man and has her mouth open. Perhaps this is the scene in which Sophia and the winner spend the night and have to pretend: Sophia screams and they both make the bed move.… I do not have the faintest idea. It is a very nice card with Sophia Loren, however.

A new ‘mixed’ society of old money and nouveau riche

Two cards are of the movie Gepard, Czech for Il Gattopardo/The Leopard, an Italian movie with Alain Delon, Claudia Cardinalova, and Burt Lancaster released in 1963. Burt Lancaster plays the role of Prince of Salina, Alain Delon his nephew, and Claudia Cardinale is the mayor’s daughter. The movie is about a rapidly changing society and a fading past. Lancaster plays an aristocratic elegant nobleman enjoying the wealth and privileges that are inherent to his title and name, symbolising the ‘old world’. The mayor on the other hand has become rich by land speculation, representing the nouveau riche, ‘the new world’.

Alain Delon, heir to the old world, falls for Claudia Cardinale, heiress to the new world. Burt reluctantly agrees to a marriage between Alain and Claudia. The film ends with a spectacular ball, a scene that lasts for 45 minutes. Burt realises he is becoming a relic from the past. Had he been born two decades later, he might have married Claudia himself.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Il Gattopardo/The Leopard (Luchino Visconti, 1963) with Alain Delon and Claudia Cardinale. Collection: Carla Bosch.

On this card we see Alain Delon and Claudia Cardinale, the couple that will start a new ‘mixed’ society of old money and nouveau riche.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Il Gattopardo/The Leopard (Luchino Visconti, 1963) with Alain Delon, Claudia Cardinale and Burt Lancaster. Collection: Carla Bosch.

I guess this picture is of the ball scene. We see the young couple looking at old Burt. Alain is looking serious, Claudia is hanging on his shoulder and looks coyly at Burt. With the old and new world in mind, the picture conveys quite a different meaning.

Brigitte Bardotova

Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Vie privée/A Very Private Affair (Louis Malle, 1962). Collection: Carla Bosch.

And now Brigitte Bardotova in Soukromy Zivot or Vie Privée, released in 1962. Brigitte Bardot plays a girl who lives in Switzerland with her widowed mother. She is infatuated with Marcello Mastroianniwho is married to a friend of hers, unfortunately. There is some unclarity on the different sites that discuss this movie. Some say Marcello is married to her friend, others say he is her mother’s ex-lover. Perhaps he is both. Anyway, Brigitte has had it in Switzerland and moves to Paris where she becomes a famous movie star and model. She experiences the negative aspects of such a career: she does not have a private life and is regarded as public property.

She returns to Switzerland where she finds Marcello divorced, fortunately. They start an affair, but the fans and paparazzi claim her again. She trusts Marcello to protect her from the intrusive press that hounds her. But Marcello, a film director himself, seems more interested in a play he is directing. Brigitte becomes depressed and withdraws from public life. It could have been the story of Brigitte Bardot herself, the actress and model! Brigitte was 28 when she played the leading role in A Very Private Affair, but she apparently had great foresight. The film was not a great success. Yet, rather interesting as we look at it through new eyes perhaps? I don’t know what to make of the postcard. We see Brigitte wrapped in a bed sheet. The bed is behind her. She looks lovely in that sheet.



The postcard’s back is interesting too: if you look closely, you can see an image of….Gina Lollobrigida!

The cards were probably stored close together, nearly glued together so that Gina left an imprint on Brigitte’s back. Unfortunately the card with Lollobrigida was not in the package I bought.

Well, nobody’s perfect

There are three cards of the movie Nekdo To Rad Horke, or Some Like It Hot, released in 1959.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Some Like it Hot (Billy Wilder, 1959) with Jack Lemmon and Tony Curtis. Collection: Carla Bosch.

The first card is with Jack Lemmon and Tony Curtis, two musicians who are on the run after they have witnessed a murder. They dress up as women and join a female jazz-band. In this picture they are playing a bass (Jack Lemmon), and a saxophone (Tony Curtis). Tony is in love with Marilyn, but cannot tell her he is a man, so instead he tries to become best friends with her.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Some Like it Hot (Billy Wilder, 1959). Collection: Carla Bosch.

The second card is with Jack Lemmon and Joe E. Brown. Joe is a millionaire and in love with Jack Lemmon. Jack cannot tell either he is a man, so he goes through with it, but eventually has to confess to Joe he is a man when Joe asks to marry him. Joe is in love and won’t be deterred: “Well, nobody’s perfect”.

The topics of homosexuality and men wearing drag costumes and make-up were taboo in those days. But times have changed. It is considered to be one of the best films and comedies of all times.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for Some Like it Hot (Billy Wilder, 1959) with Marilyn Monroe. Collection: Carla Bosch.

The third card is with Marilyn cutting up something. Honestly, I saw the movie twice, but I cannot for the life of me remember what Marilyn is cutting. I have to watch it a third time. (It's ice, ed.)

Then there is one card of the film Mustangove, or The Misfits. Released in 1961, with, of course Marilyn Monroeova.


Czech postcard by Pressfoto, Praha (Prague). Photo: publicity still for The Misfits (John Huston, 1961). Collection: Carla Bosch.

In the picture we see Marilyn Monroe, Clark Gable and Montgomery Clift. For Marilyn Monroe and Clark GableThe Misfits would be the last completed movie they made.

Marilyn had a troubled childhood and spent most of it in foster homes and an orphanage. As a child, she often claimed that Clark Gable was her father. Her marriage to Arthur Miller, writer of The Misfits was ending when the film was shot. She was addicted to drugs and alcohol and even had to be hospitalised for two weeks to detox.

Twelve days after the film was completed, Gable died of a heart attack. His widow was pregnant at the time and gave birth to a son after his death. It was rumoured she blamed Marilyn for Clark’s death, because of all the stress Marilyn’s behaviour brought, but I doubt this is true as Marilyn was present at the baby’s christening four months later. Perhaps she meant he was fed up with the whole crew, not just Marilyn…

Montgomery Clift was in a car accident five years earlier. He had extensive plastic surgery on the left side of his face. After that he only wanted the right side of his face to be photographed. Then this must be a rare picture of his left side that was immobile after the crash and many operations. (His film career after the crash was referred to as “The longest suicide in Hollywood history”.)

But those glasses they are holding...

Czech postcard by Pressfoto, Praha (Prague). Collection: Carla Bosch.

The last card is titled 'Mezinarodni Filmovy Festival V Karlovych Varrech', or 'The Karlovy Vary International Film Festival'. This is a Czech film festival held every year in Karlovy Vary. I am ashamed to say I have never heard of it. It apparently is one of the oldest film festivals in the world and a major event in Central and Eastern Europe.

And I am even more ashamed when I see the actresses: Elisa Montes, Piqueras A. Herrera, and Claudia Cardinale. The festival welcomed some famous names. I wonder why their names are without a Czech twist this time. They are all three lovely actresses. No doubt about that. But those glasses they are holding: they are huge! I don’t know whether they are average glasses in the Czech Republic. The glasses held by Montes and Herrera are glasses for white wine, the one in Cardinale’s hand is for red wine, and there is someone on the right, outside the picture, who is also holding a red wine glass. If I have to guess, each glass can contain a full bottle of wine. No wonder they are all laughing.

All the cards were printed in 1964. I have the impression they are part of one series, but I have no idea whether they were printed for a certain occasion (perhaps the Karlovy Vary film festival) or they were just printed at the same time by accident. I do have the idea there must be more cards that belong to this series.

The cards with Marilyn Monroe must have been the reason why I bought them. I may not have thought so at the time, but I now realise they are really beautiful cards. All of them.

It might be worth another expedition to the Dachboden."

Please, do another expedition, Carla. Thank you very much for sharing this Dachbodenfund with us!

The Black Pirate (Albert Parker, 1926) is a silent pirate adventure on the Southern seas, full of impressive stunts and shot entirely in two-tone Technicolor. Douglas Fairbanks stars as the son of a duke, who vows revenge on bloodthirsty pirates responsible for his father's death. He infiltrates their band and becomes 'The Black Pirate'. But his plans for revenge become complicated when he meets his first captive - a beautiful Spanish princess, played by Billie Dove. The pace never slows down, and the film is pure fun.


Austrian postcard by Iris Verlag, no. 990. Photo: United Artists / Projectograph-Film. Publicity still of Douglas Fairbanks in The Black Pirate (Albert Parker, 1926).


French postcard by Cinémagazine-Edition, Paris, no. 384. Photo: United Artists / Projectograph-Film. Publicity still of Douglas Fairbanks in The Black Pirate (Albert Parker, 1926).


French postcard by Editions Cinémagazine, no. 385. Photo: United Artists. Publicity still of Douglas Fairbanks in The Black Pirate (Albert Parker, 1926).

Dead men tell no tales!

The Black Pirate (Albert Parker, 1926) begins with the looting of a ship already captured and badly mauled, by a band of bloodthirsty pirates. After relieving the ship and crew of valuables, the pirates bind the captives, blow up the gunpowder on board, and sink the ship. "Dead men tell no tales!" While the pirates celebrate, two survivors wash up on an island, the old Duke of Arnoldo and his son Michel (Douglas Fairbanks). Before dying, the old man gives his signet ring to his son, which Michel later uses to prove his identity. The young man buries his father, vowing vengeance: "My father I solemnly vow".

The nasty pirate captain (Anders Randolf) and and his lieutenant (Sam De Grasse) bring some crew to the other side of the same island to bury some of their plunder in an underwater cave. They then plan to murder the other pirates: "Dead men tell no tales." But first, Michel appears as the 'Black Pirate', who offers to join their company and fight their best man to prove his worth. After much fighting, the Black Pirate kills the captain.

The pirate lieutenant sneers, and says there is more to being a pirate than sword tricks. To further prove his worth, the Black Pirate says he will capture the next ship of prey single-handed, which he does. He then uses his wits to prevent the pirates from blowing up the ship along with the crew and passengers, suggesting that they hold the ship for ransom.

When a beautiful woman (Billie Dove) is discovered on board, the pirate lieutenant claims her. In love at first sight, the Black Pirate finds a way to temporarily save her from this fate by presenting her as a 'princess' and urging the crew to use her as a hostage to ensure their ransom will be paid, as long as she remains "spotless and unharmed".

The pirates cheer the Black Pirate, and want to name him captain. The pirate lieutenant jeers but consents to wait to see if the ransom is paid by noon the next day. However, he secretly has a confederate destroy the ransom ship later that night to ensure it will not return. Then, when the Black Pirate is caught trying to release the woman, the Pirate Lieutenant exposes him as a traitor and the pirates force him to walk the plank.

At noon the next day, with the ransom ship having failed to show, the pirate lieutenant goes to the woman to claim his prize. But just then, the Black Pirate, who with the help of the sympathetic one-armed pirate MacTavish (Donald Crisp) had survived being sent overboard, returns leading troops to stop the pirates. After a long fight, the pirates are routed. In the end, the Black Pirate is revealed to be a Duke, and the 'Princess' he loves a real noble Lady. Even MacTavish is moved to tears of joy by the happy ending.


German postcard by Ross Verlag, no. 1686/1, 1927-1928. Photo: United Artists. Publicity still of Douglas Fairbanks in The Black Pirate (Albert Parker, 1926).


German postcard by Ross-Verlag, no. 1686/3, 1927-1928. Photo: United Artists. Publicity still for The Black Pirate (Albert Parker, 1926).

Walk the plank

The Black Pirate (Albert Parker, 1926) is a fast-moving, exciting and thrilling Swashbuckler and one of Douglas Fairbanks' greatest films. It has all the classic ingredients of a pirate adventure: swordplay, torture, murder, robbery, kidnapping, romance with a princess, and even walking the plank. The stunts are still amazing today. Ron Oliver at IMDb: "Can any other swashbuckler top the flair or élan of the sequence where Doug captures a merchantman single-handed, climbing up the forecastle & sliding down the slit sails on his dagger, light as any sprite?" Fairbanks was already 43 when he performed this extraordinary stunt.

In addition, Fairbanks himself is the screenwriter of this rollicking adventure, using the pseudonym Elton Thomas. His scenario offers plenty of action – pirate raids, duels, even underwater photography The underwater swim by the seamen who arrived by longboat to help Fairbanks' character defeat the pirates, is an amazing scene, beautifully shot and daringly choreographed. United Artists Pictures offered a big budget and Fairbanks and his director Albert Parker used it for wonderful stunts and impeccable production values, such as appropriate ship shots and miniature sets.

Fairbanks felt that a pirate film had to be shown in colour. So The Black Pirate was filmed by Henry Sharp in two-tone Technicolor. This experimental colour system had been introduced in the feature Toll of the Sea (1922), and The Black Pirate was the third film to be produced in the process. Two-tone Technicolor reproduces a limited but pleasing range of colours. In the restored version, the bright red colour of blood is almost shocking to see, and the colours work well in the sweeping shots of the ocean and the ships at sea.

The sword-play in the film is dynamic and exciting and would influence many future Swashbuckler films. According to film historian Rudy Behlmer on the commentary track with the Kino DVD, Fred Cavens, the fencing master hired by Fairbanks became a staple of the industry. He later worked on such films as Captain Blood (Michael Curtiz, 1935) and The Adventures of Robin Hood (Michael Curtiz, William Keighley, 1938, both starring Errol Flynn.

The charismatic and athletic Fairbanks gives a bravura performance in the film, but the supporting cast also does a good job. Anders Randolf is an appropriately sinister villain. Truly hissable, he comes close to stealing the show in places. Sam de Grasse is also fine as the cunning lieutenant who chafes under The Black Pirate's leadership. Donald Crisp is funny as the salty old pirate who befriends Fairbanks. But Billie Dove plays a fairly typical damsel in distress type as the Princess. Her role is limited to looking pretty and swooning at the right moments.

Reportedly Douglas Fairbanks' wife, Mary Pickford forbade her husband from kissing another woman, including any actress in his films. The final scene of The Black Pirate called for Fairbanks to kiss the Princess. So Mary was suitably costumed and facing away from the camera, she performed the final embrace herself as a stand-in for Billie Dove.


German postcard by Ross Verlag, no. 4777/1, 1929-1930. Photo: United Artists. Publicity still of Douglas Fairbanks in The Black Pirate (Albert Parker, 1926).


German postcard by Ross Verlag, no. 5052/1, 1930-1931. Photo: United Artists. Publicity still for The Black Pirate (Albert Parker, 1926).


Austrian postcard by Iris Verlag, no. 990. Photo: United Artists / Projectograph-Film. Publicity still for The Black Pirate (Albert Parker, 1926).

Sources: Wikipedia and IMDb.

As every year: Gelukkig kerstfeest! Frohe Weihnachten! ¡Feliz Navidad! Joyeux Noël! Buon Natale! Sretan Božić! Καλά Χριστούγεννα! Boldog karácsonyt! Gleðileg jól! Nollaig Shona! Priecīgus Ziemassvētkus! Linksmų Kalėdų! Среќен Божиќ God jul! Wesołych Świąt! Feliz Natal! Crăciun fericit! С Рождеством Срећан Божић veselé Vianoce! Vesel božič! God Jul! Nadolig Llawen! Gëzuar Krishtlindjet! Eguberri! Merry Christmas!


German postcard. Ross Verlag, no. 667/1. Photo: Neumann. The Nativity Scene with Henny Porten as Mary in the Biblical film I.N.R.I. (Robert Wiene, 1923).


Esther Williams. German postcard by Kunst und Bild, Berlin, no. A 190. Photo: Keystone.


Margareta Pislaru. Romanian postcard by Casa Filmului Acin.


Sophia Loren. Romanian postcard by Casa Filmului Acin.


Rocío Dúrcal. Spanish postcard by Ediciones Tarjet-Fher / Ediciones Mandolina, no. 216. Photo: Epoca Films.


Mireille Darc. Romanian postcard by Casa Filmului Acin, no. 436.


Patricia Roc. Dutch postcard. Photo: British Lion.


Käthe von Nagy. German postcard by Ross Verlag, no. 7282/1. Photo: Ufa. Released in Italy by Ed. Ballerini & Fratini, Firenze.


Elizabeth Taylor. French postcard by Editions P.I., Paris, no. 1051. Photo: John Everton / Ufa.


Dutch postcard by the Rialto Theatre, Amsterdam, 1934. Photo: Remaco Radio Picture. Publicity still for Little Women (George Cukor, 1933). In the picture are Katharine Hepburn, Joan Bennett, Frances Dee, Jean Parker and Spring Byington. The Dutch title of the film and the book by Louise M. Alcott is Onder moeders vleugels.


Lien Deyers. German postcard by Ross Verlag, no. 7058/1, 1932-1933. Photo: Atelier Balász, Berlin.


Marta Eggerth. Dutch postcard by JosPe, no. 593.


Marta Toren. Dutch postcard, no. 3374. Photo: Universal International / Fotoarchief Film en Toneel.


Robertino. French postcard by Editions Publistar, Marseille, no. 811. Photo: President.


Kermit. Dutch postcard by Interstat, Amsterdam. Photo: The Jim Henson Company.


Dany Robin. French postcard by Editions P.I., Paris, no. 1004. Photo: Sam Lévin.


Romy Schneider& Horst Buchholz. Dutch postcard by Uitg. Takken, Utrecht, no. 3572.


Jayne Mansfield. French postcard by Edition a la carte. Photo: Filmhistorisches Bildarchiv Peter W. Engelmeier.


Heintje Simons. German postcard by Modern Times. Photo: Interfoto. Caption: Alles schlampen, ausser mama (All bitches, except mama).


Nadja Tiller. German promotion card for Luxor.

Today at EFSP, a post by Marlene Pilaete of La Collectionneuse with a selection of postcards from her own collection. 

Marlene: "When Paul asked me to do a guest post at EFSP, we agreed to choose the theme of advertising. So, here are several vintage cards of female stars advertising different products. To my knowledge, only eight of these brands still exist today, without any interruption in their long histories: Lux soap, Dodge cars, Christian Jacques cosmetics, Van Houten cocoa and the following alcohols: Campari, St Raphaël, Pernod and Clacquesin (which is nevertheless produced today in much more limited amounts than it was at the height of its success). Furthermore, it seems that, after having closed its doors in 2008, Schwanen has been relaunched in 2011.
I hope you’ll enjoy my selection.

It gives me a feeling of intimacy and freshness

German postcard by H.C. Stöckel, Hannover-Linden. Photo Ernst Schneider, Berlin. Austrian-born actress Betty Bird wearing a pullover made with Schwanen wool.



Italian 1954 postcard by I.G.D.A. Novara. Italian actress Carla Del Poggio advertising products made with hemp fibers. Caption: “At home, I prefer hemp linen: It gives me a feeling of intimacy and freshness that doesn’t vanish as time goes on”.



German postcard by Lipp & Neuschüz, München. Photo Atelier Balazs, Berlin. German actress Corry Bell advertising Perusa cigarettes. Caption: "People all around the world should smoke my cigarette. You too".



Italian 1954 postcard by Ricordi S.p.A. Milano. Italian actress Eloisa Cianni advertising Chlorodont toothpaste. Caption: “Chlorodont anti-caries … What teeth!”.





French 1931 promotional card. Photo Waléry, Paris. Josephine Baker advertising Pernod anisette. This card was produced during the 1931 Paris colonial exhibition. Caption: “Josephine Baker sings : I have two loves, Paris and Pernod Fils”. This refers to her most famous song “J’ai deux amours” (“I have two loves”). On the back of the card, you learn that “Josephine Baker will sell books and records at the Pernod pavilion in aid of the colonial charity”.



French promotional card. Josephine Baker advertising Clacquesin aperitif. Caption: “I have two loves: my pleasure and my health, both perfect thanks to Clacquesin”.



British postcard by Prichard & Constance, London. Madeleine Carroll advertising Amami shampoos.



French postcard. French actress Lise Delamare advertising St. Raphaël aperitif. It’s interesting to note that there is no promotional caption on the card. The simple image of the St. Raphaël bottle was considered eloquent enough.





American postcard. American actress Madge Evans advertising her own brand of “Hats for Little Ladies”.

France triumphs once more 

British postcard. British actress Flora Le Breton advertising Easter Foam vanishing cream.



French postcard. Photo G.L. Manuel Frères. French actress Florelle advertising “Le Fruit vert”, a Florel perfume. Caption : “Oh how I love my Fruit vert”. It was a clever idea for the Florel perfume house to use Florelle in their advertising campaign, as the two names are nearly homonyms.



Italian postcard by G.B. Falci Milano. Italian actress Isa Pola advertising Campari aperitif. Caption : “I drink Bitter Campari because it’s the best”.



French postcard. Photo G.L. Manuel Frères. French actress Mary Marquet advertising Yamilé cosmetics. Caption : “France triumphs once more with the Yamilé pencils”.



French postcard. Illustration by Dolly Tree, who later became a famous fashion designer in Hollywood. French actress Mistinguett advertising Regals Cherry Brandy. Caption: “My darling’s cherry is my cherry”. In French, the slogan (“Le cherry de mon chéri est mon cherry”) sounds better as it plays with the homonymy between “cherry” and “chéri”.



Dutch postcard issued by Van Houten in conjunction with Metro Goldwyn Mayer. Hollywood star Pauline Garon advertising Van Houten’s chocolate and cocoa.



French promotional card. Photo Nickolas Muray, N.Y. French singer and actress Yvette Guilbert advertising Voxol drops and inhalers. Caption: “Your Voxol, dear Mr. Lerichomme, clarifies and strengthens tired voices. Saviour of the artists, it helps to endure the hard winters and the climate changes“.



Dutch postcard. Hollywood star Anita Page advertising German Constant table and dessert knives. Caption: "It is a well-known fact that beautiful women are always guided by the sense of beauty and practicality. The famous film star Anita Page of Metro-Goldwyn-Mayer therefore prefers the tasteful stainless knives of 'Constant 1932'. Modern style, at the same time table knife and dessert knife."



American postcard by Keating and Rider, N.Y. Shapely star Anita Ekberg advertising shapely DKW cars.

Alemite doesn’t even soil my white gloves

Belgian 1957 promotional card featuring the then sponsor of the first Belgian wine I.S.C.A.: Belgian-born singer and actress Annie Cordy. The I.S.C.A. cooperative was founded in 1955 by Belgian producers of dessert grapes who wanted to use the surplus of their production to sell wines and juices.



Belgian promotional card. Audrey Hepburn advertising Plaza nylon stockings. Caption : “Audrey Hepburn, star of the movie “Young Wives’ Tale”, always chooses the Plaza nylon stockings”. (The card refers to the British film Young Wives' Tale (Henry Cass, 1951) with a 22-years-old Audrey Hepburn in her fourth film, two years before Roman Holiday (William Wyler, 1953), PvY).



Advertising card featuring Hollywood star Barbara Stanwyck advertising Lux soap. Their famous slogan was: “Nine out of ten stars use Lux”.



American postcard. Hollywood star Betty Compson advertising Alemite lubrication system for cars. I especially like the slogan: “Alemite doesn’t even soil my white gloves”. A very feminine point of view.



American 1937 postcard. Claudette Colbert advertising Dodge cars.



Italian postcard. Gina Lollobrigida advertising Christian Jacques cosmetics and, especially, “Flowery, the first hair dye in the world without ammonia”. On the card, Lollobrigida is referred to as the president of the Christian Jacques company. I don’t know if it was an honorary title or if she really was then at the head of the firm.



German postcard by Kosmosept G.m.B.H. Berlin. Brigitte Helm advertising Bubisan haircare products.





German postcard by H.C. Stöckel, Hannover-Linden. A pre-“Blue Angel” Marlene Dietrich advertising Bemberg stockings. She declares : “I only wear Bemberg stockings”.



German 1977 postcard by Olga Tschechowa Kosmetik München. Olga Tschechowa promotes her own cosmetics brand."

Thank you Marlène for this wonderful selection!

In 1925, Lillian Gish moved to Metro-Goldwyn-Mayer after 13 years working with director David Wark Griffith on such classics as The Birth of a Nation (1915), Broken Blossoms (1919), and Orphans of the Storm (1921). Her first MGM picture was La Bohème (King Vidor, 1926). Director Vidor came fresh from his brilliant success with The Big Parade (1925) and took his two leading actors, John Gilbert and Renee Adoree, with him to La Bohème. The story about a group of starving artists in 19th century Paris was not based on Giacomo Puccini's opera but on Henri Murger's novel La Vie de Bohème (Life in the Latin Quarter, 1851). La Bohème (1926) is a classic romantic tragedy, which relates more to fantasy and mythology than to a realistic situation. It is an agonising, bittersweet fairytale.


Lillian Gish (or Renée Adorée?) and John Gilbert. German postcard by Ross Verlag, no. 63/1. Photo: Metro-Goldwyn-Mayer (MGM) / Parufamet. Publicity still for La Bohème (King Vidor, 1926).


Lillian Gish, John Gilbert and Renée Adorée. German postcard by Ross Verlag, no. 63/2. Photo: Metro-Goldwyn-Mayer (MGM) / Parufamet. Publicity still for La Bohème (King Vidor, 1926).


German postcard by Ross Verlag, no. 63/4. Photo: Metro-Goldwyn-Mayer (MGM) / Parufamet. Publicity still for La Bohème (King Vidor, 1926) with Lillian Gish and Roy D'Arcy.

The rent is due, but the money is not there

The Quartier Latin of Paris, winter 1830. A group of carefree Bohemians try to survive, hoping to one day become famous. Rodolpho (John Gilbert) is a frustrated writer who lives and starves with his room mates, painter Marcel (Gino Corrado), musician Schaunard (George Hassell) and bookish  Colline, played by a young Edward Everett Horton. The rent is due, but the money is not there. An article here, a painting there and a monkey with a cup gives them enough money for the rent, but not for food.

Fortunately, the saucy Musette (Renée Adorée) from downstairs has enough food for everyone including Mimi (Lillian Gish) - the frail and beautiful seamstress from next door. She has been given notice by the landlord, but Rodolpho and his friends rescue her and vow to always share their good fortune with her. Rodolphe and Mimi fall in love and Mimi works endlessly to support Rodolphe who is writing his play with a new found passion. But the rich, idle aristocrat Vicomte Paul (Roy D'Arcy) also has his lusting eye on Mimi and uses her embroidery to get close to her.

Rodolpho does not know that he has been discharged from writing for the magazine Dog and Cat Fanciers. Mimi wants to get his play produced and Vicomte Paul offers to help, but there is a terrible fight when Rodolphe thinks that Mimi is faithless to him with the count. After the fight, he seeks out a doctor as she is sick, but she has left when Rodolphe returns and will stay away until his play is finished.

Rodolphe searches for Mimi for months. Out of his anguish, a new and greater play is born. This turns out to be a hit, but he is miserable without Mimi. Meanwhile, Mimi is toiling in the slums of Paris, but the hard work is too much for the frail woman. She collapses. The doctor tells her coworkers that she will not live out the night. She stumbles out into the street and eventually reaches her old apartment. Rodolphe is ecstatic to see her. Their friends, however, realise her condition. While he goes to fetch her pet bird, she tells Musette she is happy, before dying.

Hal Erickson at AllMovie: "Though John Gilbert hams it up, Lillian Gish's brilliant performance is a model of restraint and subtlety. For her final scene, the actress went to appalling lengths to convincingly simulate death, going without water for three days and training herself to breathe without discernible movement (even when seen today, the effect is startlingly real)."

Steffi van Essen at IMDb: "Gilbert is not nearly as fine an actor as his leading lady, but he is again very much the right type for his part – an idealist with intelligent eyes and a warm smile. Other faces to look out for here are the very entertaining French actress Renée Adorée, and a rare glimpse of a silent-era Edward Everett Horton, although sadly before his comic talent was fully realised."


Lillian Gish. Italian postcard by Casa Editrice Ballerini & Fratini, Firenze (B.F.F.), no. 199. Photo: Metro Goldwyn, Roma (MGM). Publicity still for La Bohème (King Vidor, 1926).


Italian postcard by Casa Editrice Ballerini & Fratini, Firenze. Photo: Metro Goldwyn (MGM), Roma, no. 287. Publicity still for La Bohème (King Vidor, 1926). Although the postcard credits Lillian Gish, it's actually co-star Renée Adorée who is portrayed. (Thanks to Marlene Pilaete, for mentioning this).


Roy D'Arcy. Italian postcard by Casa Editricice Ballerini & Fratini, no. 291. Photo: Metro Goldwyn, Roma (MGM). Publicity still for La Bohème (King Vidor, 1926).

Sources: Hal Erickson (AllMovie),  Steffi van Essen (IMDb), Wikipedia and IMDb.

Today the last guest post of 2018. We invited the young collector Daniël van der Aa from Rotterdam to share his choice of favourite postcards with us. And he choose to show the complete card: both the front and the back side. Daniël has a passion for the cinema and he also collects posters and other film memorabilia. Furthermore, he is writing his own film screenplay at the moment. And as he writes below, Daniel loves Claudia Cardinale as much as we do, maybe even more, and he loves cats.





Claudia Cardinale. German postcard in the Kolibri Foto-Karte series by Friedrich W. Sander-Verlag, Minden-Westf., no. 2515. Photo: Universal International. Publicity still for The Hell with Heroes (Joseph Sargent, 1968). Daniel: "CC is my favourite actress of all time. What a beauty!!!"






Postcard by Palm Pictures, no. C 23. Photo: publicity still for The Kid (Charles Chaplin, 1921) with Charlie Chaplin and Jackie Coogan. Tom Wilson is probably the cop in the background. Daniël: "I love the old comedians like Chaplin, Lloyd, Keaton, Stan Laurel, Oliver Hardy, Fields, Our Gang, Marx Brothers to name a few."






James Dean. Postcard in the Photographs series, no. 105. Photo: publicity still for East of Eden (Elia Kazan, 1955). Daniël: "One of my favourite actors, who died way too young. The one and only rebel."






British postcard in the Picturegoer Series, London, no. 229. Photo: Frazier, N.Y. Daniël: "Am a huge fan of the silent pictures era. Douglas Fairbanks& Mary Pickford are two of my favourite stars from the silent era."






Greta Garbo. German postcard by Ross Verlag, no. 6771/2, 1931-1932. Photo: Metro-Goldwyn-Mayer. Publicity still for Queen Christina (Rouben Mamoulian, 1933). Daniël: "Garbo is my second favourite actress of all time."








British 'double' postcard by Heroes Creative, London, no. HH 125. Photo: publicity still of Groucho Marx and Margaret Dumont in A Night at the Opera (Sam Wood, 1935). Caption: You Suck and I'll blow or we'll both be suckers. Daniël: "Love the humor of the Marx Brothers and especially Groucho's. 'One morning I shot an elephant in my pajamas. How he got into my pajamas I'll never know'."






John Wayne. Belgian postcard by Nieuwe Merksemsche Chocolaterie S.P.R.L., Merksem. Photo: Republic Pictures. Caption: "Cette photo vous est offerte par la: Nieuwe Merksemsche Chocolaterie S.P.R.L. Avenue Rerum-Novarum 4, a Merksem (Anvers)." Daniël: "John Wayne is simply the best Western actor ever."






German postcard, no. 1798/1, 1927-1928. Photo: Ufa. Daniël: "A photo of Gustav Fröhlich from the times he played the lead in Metropolis (Fritz Lang, 1927). I love the silent German movies like Metropolis, Die Nibelungen, Nosferatu, Der Golem."






French postcard by J.R.P.R., no. 337. Photo: Studio Lorelle, Paris. Publicity still for L'Argent/The Money (Marcel L'Herbier, 1928). Daniël: "Brigitte Helm is my favorite German actress."






German postcard by Ross Verlag, no. 678/4. Photo: Decla / Ufa-Film. Publicity still for Die Nibelungen, I. Teil/Die Nibelungen: Siegfried (Fritz Lang, 1924). Caption: Siegfried bathes in the dragon's blood. Daniël: "Paul Richter as Siegfried."






Al Pacino in Scarface (1983). Postcard, no. C120. Photo: poster for Scarface (Brian De Palma, 1983). Daniël: "Scarface is one of my favorite movies and characters off all time."






The Bobcat. American postcard by The L.L. Cook Co., Milwaukee, Wisc., no. 1502-V. Daniël: "1960s. Love cats and especially the older cards, because of the colors."


Many thanks Daniël!

20th Century Fox (also Twentieth Century Fox or simply Fox) was one of the ‘Big Six’ major American film studios (with Paramount, Warner Bros., Universal, Columbia, and Disney). In 1935, it was formed from the merger of Fox Film and Twentieth Century Pictures. In 1953, 20th Century–Fox introduced CinemaScope, and The Robe (1953) started the trend of wide screens in cinemas. 20th Century–Fox also brought Marilyn Monroe to stardom. Among the studio’s most successful musicals were The King and I (1956) and South Pacific (1958). Later followed such hits as The Sound of Music (1965), Star Wars (1977) and Avatar (2009). Since 2013 the studio has been a subsidiary of 21st Century Fox, which merged in 2018 with Disney.


Tyrone Power. French postcard, no. 437. Photo: 20th Century Fox.


Annabella. French postcard by Viny, no. 46. Photo: 20th Century Fox.


Sonja Henie. British Postcard by Real Photograph, no. 132. Photo: 20th Century-Fox Pictures.


Simone Simon. British Postcard in the Art Photo series, no. 37-2. Photo: 20th Century Fox, no. 135.


Richard Greene. French postcard by Viny, no. 89. Photo: 20th Century Fox.

Would Daryl F. Zanuck have survived in the #MeToo era?

For many years, 20th Century Fox claimed to have been founded in 1915, the year Fox Film was founded by pioneer William Fox. For instance, it marked 1945 as its 30th anniversary. However, in recent years it has claimed the 1935 merger as its founding, even though most film historians agree it was founded in 1915. 20th Century Fox is known for its searchlight structure logo. Its fanfare was originally composed in 1933 for Twentieth Century Pictures by Alfred Newman, who would become the head of Twentieth Century-Fox's music department from 1940 until the 1960s. It was re-recorded in 1935 when 20th Century-Fox was officially established.

In the early spring of 1935, Twentieth Century Pictures'Joseph Schenck and Darryl F. Zanuck began merger talks with the management of the nearly bankrupt Fox Film, under President Sidney Kent. Spyros Skouras, then manager of the Fox West Coast Theatres, helped make the merger happen, and later became president of the new company. Aside from the theatre chain and a first-rate studio lot, Zanuck and Schenck felt there was not much else to Fox, which had been reeling since the founder William Fox lost control of the company in 1930. The studio's biggest star, Will Rogers, died in a plane crash weeks after the merger. Its leading female star, Janet Gaynor, was fading in popularity and promising leading men James Dunn and Spencer Tracy had been dropped because of heavy drinking.

At first, it was expected that the new company was originally to be called Fox-20th Century, even though 20th Century was the senior partner in the merger. However, 20th Century brought more to the bargaining table besides Schenck and Zanuck; it was more profitable than Fox and had considerably more talent. So, the new Hollywood powerhouse, 20th Century-Fox Film Corporation, began trading on 31 May 1935. The hyphen would be dropped in 1985. Kent remained as President, while Schenck became Chairman and Chief Executive Officer. Zanuck became Vice President in Charge of Production. The company's films retained the 20th Century Pictures searchlight logo on their opening credits as well as its opening fanfare, but with the name changed to 20th Century-Fox.

After the merger was completed, Darryl F. Zanuck brought three stars with him: George Arliss and Loretta Young, from Warners, and Constance Bennett, and he quickly signed young actors who would carry Twentieth Century-Fox for years: Tyrone Power, Linda Darnell, Carmen Miranda, Don Ameche, Henry Fonda, Gene Tierney, and Olympic skater Sonja Henie. Also on the Fox payroll he found two players who he built up into the studio's leading assets, Alice Faye and seven-year-old Shirley Temple. The company established a special training school. Lynn Bari and Patricia Farr were among 14 young women launched for stardom in 1935, when they each received a six-month contract with 20th Century-Fox after spending 18 months in the school. The contracts included a studio option for renewal for as long as seven years. Favouring popular biographies and musicals, Zanuck built Fox back to profitability with light entertainment like Alexander's Ragtime Band (Henry King, 1938) and In Old Chicago (Henry King, 1938), both starring Tyrone Power, Alice Faye and Don Ameche. Twentieth Century–Fox produced mainly Westerns, biopics, religious epics and musicals. The company’s early musicals featured Shirley Temple, but Zanuck was never terribly fond of curly-topped Temple in spite of her enormous popularity.

Leonard Maltin in The Hollywood Reporter: “Zanuck wouldn't have survived in the #MeToo or Time's Up era. He was notorious for taking advantage of starlets. In early 1942, the wiry workaholic, then 40, wangled a commission as a colonel in the U.S. Army Signal Corps and surprised everyone by displaying a hunger to see action. When he returned to Hollywood in mid-1943, he revealed a renewed interest in serious-minded movies, first evidenced in such standout films as Young Mr. Lincoln and The Grapes of Wrath, both directed by John Ford.”

Thanks to record attendance during World War II, Fox overtook RKO and Metro-Goldwyn-Mayer (Hollywood's biggest studio) to become the third most profitable film studio. In 1942, Spyros Skouras succeeded Kent as president of the studio. While Zanuck went off for eighteen months' war service, junior partner William Goetz kept profits high by going for light entertainment. Zanuck always had someone waiting in reserve in case one of his stars became uncooperative. Betty Grable was hired as a threat to musical star Alice Faye and soon surpassed her as Fox's premier attraction and No. 1 pinup. The creamy blonde Grable was 20th Century-Fox’s biggest star of the 1940s.

Together with Skouros, Darryl F. Zanuck intended to make Fox's output more serious-minded. During the next few years, with pictures like The Razor's Edge (Edmund Goulding, 1946) with Tyrone Power as an American pilot traumatised by his experiences in World War I, Gentleman's Agreement (Elia Kazan,1947) with Gregory Peck as a journalist, who poses as a Jew to research an exposé on anti-Semitism, The Snake Pit (Anatole Litvak, 1948) starring Olivia de Havilland as a woman who finds herself in an insane asylum and cannot remember how she got there, and the race drama Pinky (Elia Kazan, 1949), with Jeanne Crain as an African-American girl passing for white. Zanuck established a reputation for provocative, adult films. Despite such successes, however, the studio’s productions were often criticized for lacking the style and excitement of films made by rival studios, notably Warner Brothers and MGM.

Fox specialised in adaptations of best-selling books such as Ben Ames Williams' Leave Her to Heaven (John M. Stahl, 1945), starring Gene Tierney as a femme fatale who entraps a husband (Cornel Wilde) and commits several crimes motivated by her insane jealousy over everything concerning him. Tierney received an Oscar nomination as Best Actress. The film grossed over $5,000,000, Fox's highest-grossing picture of the 1940s. Fox also produced film versions of Broadway musicals, including the Rodgers and Hammerstein films, beginning with the musical version of State Fair (Walter Lang, 1945), starring Jeanne Crain and Dana Andrews. State Fair was the only Rodgers and Hammerstein musical written directly for film. The film introduced such popular songs as It Might as Well Be Spring, which won the Academy Award for Best Original Song.



Gene Tierney. Dutch postcard. Photo: 20th Century Fox.


Shirley Temple. French postcard by Editions et Publications Cinématographiques, no. 107. Photo: Fox-Film.


Betty Grable and Victor Mature. Dutch postcard by Uitg. J. Sleding N.V., Amsterdam, no. 33. Photo: 20th Century Fox. Publicity still for I Wake Up Screaming (H. Bruce Humberstone, 1941).


Betty Grable. Dutch postcard, no. 204. Photo: 20th Century Fox.


Cary Grant. Dutch postcard, no. 3286. Photo: 20th Century Fox. Publicity still for I Was a Male War Bride (Howard Hawks, 1949).

Spyros Skouras' deal that left the other studios empty-handed

After the war, and with the advent of television, audiences slowly drifted away. Twentieth Century-Fox held on to its theatres until a court-mandated ‘divorce’; they were spun off as Fox National Theatres in 1953.That year, with attendance at half the 1946 level, Twentieth Century-Fox gambled on an unproven gimmick. Noting that the two film sensations of 1952 had been Cinerama, which required three projectors to fill a giant curved screen, and Natural Vision 3D, which got its effects of depth by requiring the use of polarised glasses, Fox mortgaged its studio to buy rights to a French anamorphic projection system which gave a slight illusion of depth without glasses. President Spyros Skouras struck a deal with the inventor Henri Chrétien, leaving the other film studios empty-handed. He introduced CinemaScope, a process by which a film is projected on a screen two and a half times as wide as it is high, in The Robe (Henry Koster, 1953). This ground-breaking Biblical Epic tells the story of a Roman military tribune (Richard Burton) who commands the unit that is responsible for the Crucifixion of Jesus.

Zanuck announced in February 1953 that henceforth all Fox pictures would be made in CinemaScope. To convince theatre owners to install this new process, Fox agreed to help pay conversion costs (about $25,000 per screen); and to ensure enough product, Fox gave access to CinemaScope to any rival studio choosing to use it. Seeing the box-office for the first two CinemaScope features, The Robe (1953) and the romantic comedy How to Marry a Millionaire (Jean Negulesco, 1953) starring Betty Grable, Lauren Bacall and the new sensation Marilyn Monroe, Warner Bros., MGM, Universal, Columbia and Disney quickly adopted the process. How to Marry a Millionaire (1953) was a box office success earning $8 million worldwide and $7.5 million domestically, making it Fox's second highest grossing film of that year with The Robe (1953) being the first. How to Marry a Millionaire (1953) was also the fourth highest-grossing film of 1953, whereas Monroe's previous feature Gentlemen Prefer Blondes (Howard Hawks, 1953) with Jane Russell, was the ninth.

In 1956, Fox engaged Robert Lippert to establish a subsidiary company, Regal Pictures, later Associated Producers Incorporated to film B pictures in CinemaScope (but ‘branded’ RegalScope). Fox produced new musicals using the CinemaScope process including Carousel (Henry King, 1956) with Gordon MacRae and Shirley Jones, and The King and I (Walter Lang, 1956) starring Yul Brynner and Deborah Kerr, both film adaptations of Rodgers and Hammerstein stage musicals of the same name. The King and I (1956) was a critical and commercial success, and was nominated for nine Academy Awards, winning five, including Best Actor for Brynner.

CinemaScope brought a brief upturn in attendance, but by 1956 the numbers again began to slide. That year Darryl F. Zanuck announced his resignation as head of production. Zanuck moved to Paris, setting up as an independent producer, seldom being in the United States for many years. President Spyros Skouras brought in a series of production executives, but none had Zanuck's success. The studio wooed Zanuck back for projects more than once, even allowing him to cast his mistresses (Bella Darvi, Juliette Greco, Irina Demick) in leading roles.

However, by the early 1960s, Fox was in trouble. A new version of Cleopatra had begun in 1959 with Joan Collins in the lead. As a publicity gimmick, producer Walter Wanger offered $1 million to Elizabeth Taylor if she would star. She accepted, and costs for Cleopatra began to escalate, aggravated by Richard Burton's on-set romance with Taylor, the surrounding media frenzy, and Skouras' selfish preferences and inexperienced micromanagement on the film's production. Not even his showmanship made up for his considerable lack of filmmaking expertise in speeding up production on Cleopatra.

Meanwhile, another remake - of the Cary Grant screwball comedy My Favorite Wife (Garson Kanin, 1940) - was rushed into production in an attempt to turn over a quick profit to help keep Fox afloat. The romantic comedy entitled Something's Got to Give paired Marilyn Monroe, Fox's most bankable star of the 1950s, with Dean Martin, and director George Cukor. The troubled Monroe caused delays on a daily basis, and it quickly descended into a costly debacle. She was fired, but Dean Martin refused to work with anyone else. So Skouras finally decided that re-signing her was unavoidable, and according to Fox files Marilyn was rehired within weeks for a two-picture deal totalling $1 million, $500,000 to finish Something's Got to Give, plus a bonus at completion, and another $500,000 for another project, What a Way to Go. After Monroe’s death on 5 August 1962, just days before filming was due to resume, Something's Got to Give was abandoned. Most of its completed footage remained shelved for nearly 40 years. Twentieth Century-Fox overhauled the entire production idea the following year with a mostly new cast and crew, for the hit Move Over, Darling (Michael Gordon, 1963) starring Doris Day and James Garner.

As Cleopatra's budget passed $10 million, eventually costing around $44 million, Fox sold its back lot (now the site of Century City) to Alcoa in 1961 to raise cash. Elizabeth Taylor's reign on the Cleopatra set continued unchallenged from 1960 into 1962, though three Fox executives went to Rome in June 1962 to fire her. They learned that director Joseph L. Mankiewicz had filmed out of sequence and had only done interiors, so Fox was then forced to allow Taylor several more weeks of filming. In the meantime that summer of 1962, Fox released nearly all of its contract stars, including Jayne Mansfield. Leonard Maltin in The Hollywood Reporter: “It was believed the wildly expensive epic Cleopatra - which paid Elizabeth Taylor an eye-popping $1 million salary - nearly bankrupted 20th Century Fox, (…). Facts aside, Cleopatra became a scapegoat for all of the studio's ills.”


Richard Burton. British postcard in the Picturegoer Series, London, no. D 459. Photo: 20th Century-Fox. Publicity still for The Robe (Henry Koster, 1953).


Marilyn Monroe. French postcard by Editions P.I., offered by Les Carbones Korès Carboplane, no. 882. Photo: 20th Century-Fox.


Yul Brynner and Deborah Kerr. British postcard in the Picturegoer Series, London, no. D 880. Photo: 20th Century Fox. Publicity still for The King and I (Walter Lang, 1956).


Jayne Mansfield. German postcard by Filmbilder-Vertrieb Ernst Freihoff, Essen. Retail price: 10 Pfg. Photo: Frank Powolny / Centfox. Publicity still for The Girl Can't Help It (Frank Tashlin, 1956).


Richard Burton and Elizabeth Taylor. German postcard by Filmbilder-Vertrieb Ernst Freihoff, Essen, no. AX 5536. Photo: publicity still for Cleopatra (Joseph L. Mankiewicz, 1963).

The Zanuck's Oedipal family feud

With few pictures on the schedule, Skouras wanted to rush Zanuck's big-budget war epic The Longest Day (Ken Annakin, Andrew Marton, a.o., 1962) into release as another source of quick cash. The Longest Day is a highly accurate account of the Allied invasion of Normandy in 1944, with a huge international cast. Skouras's plan offended Darryl F. Zanuck, still Fox's largest shareholder, for whom The Longest Day was a labour of love that he had dearly wanted to produce for many years. Rather than being rushed into release as if it were a B-picture, it was finally released in 1963 at a length of three hours. The Longest Day was well received by the critics and was a box office hit. At the next board meeting, Zanuck spoke for eight hours, convincing directors that Skouras was mismanaging the company and that he was the only possible successor. Zanuck was installed as chairman, and then named his son Richard Zanuck as president.

This new management group seized Cleopatra (Joseph L. Mankiewicz, 1963) and rushed it to completion, shut down the studio, laid off the entire staff to save money, axed the long-running Movietone Newsreel and made a series of cheap, popular pictures that restored Fox as a major studio. The saving grace to the studio's fortunes came from the tremendous success of The Sound of Music (Robert Wise, 1965), starring Julie Andrews. It was an expensive and handsomely produced film adaptation of the highly acclaimed Rodgers and Hammerstein Broadway musical, which became a significant success at the box office and won five Academy Awards, including Best Director and Best Picture of the Year.

Fox also had two big Science-Fiction hits in the 1960s: Fantastic Voyage (Richard Fleischer, 1966) with Stephen Boyd and Raquel Welch, and the original Planet of the Apes (Franklin J. Schaffner, 1968), starring Charlton Heston, Kim Hunter, and Roddy McDowall. The latter film tells the story of an astronaut crew who crash-lands on a strange planet in the distant future. Although the planet appears desolate at first, the surviving crew members stumble upon a society in which apes have evolved into creatures with human-like intelligence and speech. The apes have assumed the role of the dominant species and humans are mute creatures wearing animal skins. Fantastic Voyage (1966) is a Jules Verne-style adventure about a submarine crew who shrink to microscopic size and venture into the body of an injured scientist to repair damage to his brain. It was the last film made in CinemaScope, which was ultimately replaced by Panavision lenses.

The younger Zanuck proved to be an astute executive, working in tandem with David Brown on such contemporary-minded hits as Patton (Franklin J. Schaffner, 1970), M*A*S*H (Robert Altman, 1970) and The French Connection (William Friedkin, 1971) with Gene Hackman. But costly attempts to duplicate the success of The Sound of Music (1965) with Doctor Dolittle (Richard Fleischer, 1967) starring Rex Harrison, and Star! (Robert Wise, 1968) with Julie Andrews, led to expensive flops. Then, in 1970, chairman Zanuck Sr. fired his son and sparked an Oedipal family feud that sucked in Zanuck's ex-wife, former actress Virginia Fox - Richard's mother, a major shareholder - and ended with the elder Zanuck being pushed out of the studio he co-founded, in 1971. Richard Zanuck moved on, and successfully produced The Sting (George Roy Hill, 1973) with Paul Newman and Robert Redford, and Jaws (Steven Spielberg, 1975), the original summer blockbuster.

Following Darryl F. Zanuck’s removal, and after an uncertain period, new management brought Fox back to health. Under president Gordon T. Stulberg and production head Alan Ladd, Jr., Fox films connected with modern audiences. Mel Brooks created a series of showcase comedies. Fox also distributed the cult classic The Rocky Horror Picture Show (Jim Sharman, 1975) featuring Tim Curry. Foreshadowing a pattern of film production still yet to come, in late 1973 Twentieth Century-Fox joined forces with Warner Bros. to co-produce the disaster film The Towering Inferno (John Guillermin, 1974), an action blockbuster from producer Irwin Allen with an all-star cast led by Paul Newman and Steve McQueen. Both studios found themselves owning the rights to books about burning skyscrapers. Allen insisted on a meeting with the heads of both studios and announced that as Fox was already in the lead with their property it would be career suicide to have competing movies. And so the first joint venture studio deal was struck. The film was a critical success, earning a nomination for the Academy Award for Best Picture, and was the highest-grossing film released in 1974. The Towering Inferno (1974) was nominated for eight Oscars in all, winning three. In hindsight whilst it may be common place now, back in the 1970s it was a risky, but revolutionary idea that paid off handsomely at both the domestic and international box offices around the world.

In 1977, Fox's success reached new heights. The studio produced the most profitable film made up to that time, the epic space opera Star Wars (George Lucas, 1977), later retitled Star Wars: Episode IV – A New Hope. Substantial financial gains were realised as a result of the film's unprecedented success: from a low of $6 in June 1976, stock prices more than quadrupled to almost $27 after Star Wars' release; 1976 revenues of $195 million rose to $301 million in 1977. Star Wars (1977), starring Mark Hamill, Harrison Ford, Carrie Fisher, Peter Cushing, and Alec Guinness, received ten Academy Award nominations (including Best Picture), winning seven. It would be the first film in the original Star Wars trilogy and was the beginning of the Star Wars franchise.


Elizabeth Taylor. Belgian postcard by SB (Uitgeverij Best), Antwerpen (Antwerp). Photo: still for Cleopatra (Joseph L. Mankiewicz, 1963).


Julie Andrew. Austrian postcard by MM-Verlag, Salzburg, no. FS 3000. Photo: publicity still for The Sound of Music (Robert Wise, 1965).


Raquel Welch. British postcard by Klasik Kards, no. 1541. Photo: publicity still for Fantastic Voyage (Richard Fleischer, 1966).


Julie Andrew and Daniel Massey. Italian photo by Rotograph, Roma. Photo: 20th Century Fox. Publicity still for Star! (Robert Wise, 1968).


Alec Guinness. British autograph card. Photo; publicity still for <i>Star Wars</i> (George Lucas, 1977).

One of the greatest superhero films of all time

With financial stability came new owners, when Fox was sold for more than $700 million in 1981 to investors Marc Rich and Marvin Davis. By 1984, Rich had become a fugitive from justice, having fled to Switzerland after being charged by U.S. federal prosecutors with tax evasion, racketeering, and illegal trading with Iran during the Iran hostage crisis. Marvin Davis bought out Marc Rich's 50% interest in 20th Century-Fox Film Corporation. Davis sold this interest to Rupert Murdoch for $250 million in March 1985. The studio had continued success with such films as Romancing the Stone (Robert Zemeckis, 1984) with Michael Douglas, Wall Street (Oliver Stone, 1987), Home Alone (Chris Columbus, 1990), and Speed (Jan de Bont, 1994) starring Keanu Reeves. Titanic (James Cameron, 1997) with Leonardo DiCaprio and Kate Winslet, was the first film to surpass $1 billion at the global box office. Fox also produced the hugely popular Cast Away (Robert Zemeckis, 2000) with Tom Hanks; Lincoln (Steven Spielberg, 2012) with Daniel Day Lewis; and the Alien and Die Hard series. Since 2000, 20th Century Fox has been the international distributor for MGM/UA releases.

In 2009, a newly updated CGI 20th Century Fox logo debuted with the Science-Fiction Epic Avatar (James Cameron, 2009). The film is set in the mid-22nd century, when humans are colonising Pandora, a lush habitable moon of a gas giant in the Alpha Centauri star system. Avatar (2009) opened to positive critical reviews, with critics highly praising its ground-breaking visual effects. During its theatrical run, the film broke several box office records and became the highest-grossing film of all time, as well as in the United States and Canada, surpassing Cameron's Titanic (1997), which had held those records for twelve years. It also became the first film to gross more than $2 billion and was the best-selling film of 2010 in the United States. Avatar was nominated for nine Academy Awards, including Best Picture and Best Director, and won three, for Best Art Direction, Best Cinematography and Best Visual Effects.

20th Century Fox owned the rights to several Marvel Comics series, which were turned into such blockbusters as the X-Men film series, and Deadpool (Tim Miller, 2016) with Ryan Reynolds. Very successful was also the Ice Age animation series, the survival drama Life of Pi (Ang Lee, 2011), and the Western The Revenant (Alejandro G. Iñárritu, 2015). The Revenant, describing frontiersman Hugh Glass's (Leonardo DiCaprio) experiences in 1823, received largely positive reviews, and praise for its performances (particularly from DiCaprio and co-star Tom Hardy), direction, and cinematography. It won three Golden Globe Awards, five BAFTA Awards and 12 Oscar nominations. Iñárritu, DiCaprio, and Emmanuel Lubezki won the awards for Best Director, Best Actor, and Best Cinematography, respectively.

Since 2013 the studio has been a subsidiary of 21st Century Fox. Most recent blockbuster (at time of writing this post) is the superhero film Logan (James Mangold, 2017) starring Hugh Jackman as Wolverine. It is the tenth instalment in the X-Men film series, as well as the third and, currently, final Wolverine solo film. Wikipedia: “Critics praised the film for its screenplay, acting (particularly by Jackman, [Patrick] Stewart, and [Dafne] Keen), Mangold's direction, action sequences, thoughtful tone, themes, departure from traditional superhero films, and emotional depth. It became the best reviewed film in the X-Men series thus far, with some regarding it as one of the greatest superhero films of all time, and it was chosen by the National Board of Review as one of the top ten films of 2017. It was nominated for Best Adapted Screenplay at the 90th Academy Awards, becoming the second superhero film to be nominated for Writing after The Incredibles. It grossed over $619 million worldwide.”

In, 2017, The Walt Disney Company announced plans to purchase 21st Century Fox. On 28 July 2018, Disney and Fox shareholders approved the merger between the two companies. Leonard Maltin: “The fact that 20th Century Fox (now minus the hyphen) is still a powerful, productive studio after more than 80 years is pretty miraculous. But there is one piece of often-overlooked continuity throughout all those decades that is even more remarkable. Alfred Newman composed the world-famous studio fanfare for 20th Century Pictures in 1934. That emblematic theme is still heard at the beginning of nearly every Fox movie. Will that tradition continue under Disney's ownership? Will that fanfare survive the merger? If it doesn't, it will truly be the end of an era.” It did survive.


Keanu Reeves. British postcard, no. 2070. Photo: publicity still for Speed (Jan de Bont, 1994).


Kate Winslet and Leonardo DiCaprio. German postcard by Sunburst Merchandising GmbH, Osnabrück / Ana Anakos AG, München. Photo: Paramount / Fox, 1998. Publicity still for Titanic (James Cameron, 1997).


Ewan McGregor. British postcard by Go Card. Photo: 20th Century Fox. Publicity still for Moulin Rouge! (Baz Luhrmann, 2001).


Marilyn Monroe. West-German postcard by Krüger, no. 902/13. Photo: publicity still for Gentlemen Prefer Blondes (Howard Hawks, 1953).


Adam West as Batman / Bruce Wayne and Burt Ward as Robin / Dick Grayson. Dutch postcard by Vita Nova, Schiedam, no. 5. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman (Leslie H. Martenson, 1966).


20th Century Fox Logo History 1914-2015. Source: Sign-offs and Sesame Street Association AVGCP (YouTube).

Sources: Leonard Maltin (The Hollywood Reporter), Encyclopaedia Britannica, and Wikipedia.

Charles 'Buddy' Rogers and Nancy Carroll are the adorable stars of the American comedy drama Abie's Irish Rose (Victor Fleming, 1928). The Paramount production was based on a popular Broadway play. Ross Verlag in Berlin published this series of four sepia postcards on the film, with the film title in three languages: in French Mon Curé chez mon Rabbin (My priest at my rabbi) and in German Dreimal Hochzeit (Three times wedding).


German postcard by Ross Verlag, no. 111/1. Photo: Paramount. Publicity still of Charles Rogers, Nancy Carroll, and Jean Hersholt in Abie's Irish Rose (Victor Fleming, 1928)


German postcard by Ross Verlag, no. 111/2. Photo: Paramount. Publicity still of Charles Rogers, Nancy Carroll and Camillus Proctal in Abie's Irish Rose (Victor Fleming, 1928).

Just Married amid discord and discontent - again and again

The comedy Abie's Irish Rose (Victor Fleming, 1928) is a early talking (part-talkie) film, based on the play Abie's Irish Rose by Anne Nichols, depicting the tumult that arises with the marriage of a young Jewish man and a Catholic Irish girl. Although initially receiving poor reviews, the Broadway play was a commercial hit, running for 2,327 performances between 23 May 1922, and 1 October 1927, at the time the longest run in Broadway theatre history.

The film version of Abie's Irish Rose is quite faithful to the play. Bernard Gorcey and Ida Kramer, who played the Isaac Cohens during the original Broadway run of the show, reprised their roles in this film. During World War I, Jewish Abie Levy (Charles 'Buddy' Rogers) is wounded in combat. While recovering in a hospital, he meets Catholic Rosemary Murphy (Nancy Carroll). They fall in love, return to the United States, and get married in an Episcopal church in Jersey City.

Abie takes Rosemary to his home and to appease his father, he introduces her as his sweetheart, Rosie Murpheski. They are then married by a rabbi (Camillus Pretal). Then Rosemary's hot tempered father, Mr. Patrick Murphy (veteran actor J. Farrell MacDonald) arrives with a priest (comedian Nick Cogley of Mack Sennett's troupe at Keystone). Amid discord and discontent, the young people are married again, this time by the priest.

Disowned by both families, Rosemary and Abie are befriended only by Mr. and Mrs. Isaac Cohen (Bernard Gorcey and Ida Kramer). On Christmas Eve, the Cohens and their rabbi persuade Solomon Levy (Jean Hersholt) to see his son and his new grandchildren; the priest urges Patrick Murphy to do the same. This surprise visit begins in acrimony but ends peacefully as Rosemary presents her newborn twins: Patrick Joseph, named for her father, and Rebecca, named for Abie's dead mother, leaving both grandpas happy.

In 1946, the film was remade as Abie's Irish Rose (A. Edward Sutherland, 1946), with Richard Norris and Joanne Dru. This version, which updated the story to World War II, was produced by Bing Crosby. The film also inspired the weekly NBC radio series, Abie's Irish Rose, which ran from 24 January 1942, through 2 September 1944. Faced with listener protests about its stereotyped ethnic portrayals, the radio series was cancelled in 1945.


German postcard by Ross Verlag, no. 111/3. Photo: Paramount. Publicity still of Charles Rogers, Nick Cogley, and Nancy Carroll in Abie's Irish Rose (Victor Fleming, 1928).


German postcard by Ross Verlag, no. 111/4. Photo: Paramount. Publicity still of Ida Kramer and Bernhard Gorcey in Abie's Irish Rose (Victor Fleming, 1928).

Sources: Afi.com, Wikipedia and IMDb.

On the last day of the year, EFSP remembers thirteen stars of the international cinema we had to say goodbye to in 2018. Thank you, for your films.

7 January: France Gall (1947-2018)

French postcard by Ed. Borde, no. 100. Photo: Wiezniak / Philips.

French singer France Gall died at the age of 70 after suffering from cancer for two years. She rocketed to fame in the 1960s as a naive young singer performing songs written by Serge Gainsbourg. She won the 1965 Eurovision Song Contest with his Poupée de cire, poupée de son. In 1965, Gall was sought by Walt Disney to appear as Alice in a musical film version of Alice in Wonderland. The project appealed to her, but was cancelled after Disney's death in 1966. After meeting and marrying, French singer-songwriter Michel Berger, her career was completely turned around and she went on to make a name for herself as one of the top female artists on the French music scene.

10 January: Angelika Meissner (1940-2018)

German postcard by Rüdel-Verlag, Hamburg-Bergedorf., no. 2080. Photo: Deutsche Film Hansa / Lilo. Publicity still for Witwer mit 5 Töchtern/Widower with 5 Daughters (Erich Engels, 1957).

German actress Angelika Meissner was a child star of the German cinema in the 1950s. Angelika became known with the three Immenhof films, which are still popular in the German-speaking countries. But her mother was the stage mum from hell. In 1963, she stopped acting and went to live in Canada for a long time, where she occasionally worked as an architect. Angelika Meissner died in a Berlin nursing home. She was 78.

15 January: Peter Wyngarde (1928-2018)

Vintage card.

French-born English actor Peter Wyngarde played Jason King, a bestselling novelist turned sleuth, in two legendary British television series: Department S (1969–1970) and Jason King (1971–1972). In 1975, Wyngarde was arrested, convicted and fined £75 for an act of 'gross indecency'. Later, Wyngarde returned to British television and incidentally appeared in films, such as in Flash Gordon (1980), resuming a successful career until 1994.

19 January: Dorothy Malone (1925-2018)

French postcard by Editions P.I., Paris, no. 832, offered by Les Carbones Korès 'Carboplane'. Photo: Browning Studio H.P.S.

American actress Dorothy Malone was a dreamy-eyed beauty, who started her film career in Frank Sinatra musicals during the 1940s. She won a Best Supporting Actress Oscar for her sultry role in Written on the Wind (1956), but she was best known by the public as Constance MacKenzie in the TV series Peyton Place (1964-1968). Her final role was as Sharon Stone's mysterious friend in Basic Instinct (1992). Dorothy Malone was 92 (some sources say 93).

9 February: John Gavin (1931-2018)

French postcard.

American actor John Gavin died of leukaemia at the age of 86. In the late 1950s, he was hailed at Universal Pictures as a second coming of Rock Hudson. Gavin played Lana Turner's love interest in Douglas Sirk's remake of Imitation of Life (1959); portrayed Sam Loomis, who as Janet Leigh's boyfriend helps solves the mystery of Norman Bates, in Alfred Hitchcock's Psycho (1960); and was the object of Julie Andrews and Mary Tyler Moore's affections in George Roy Hill's Thoroughly Modern Millie (1967). He was almost signed on to play James Bond in Diamonds Are Forever (1971) but the role eventually returned to Sean Connery.

11 March: Siegfried Rauch (1932-2018)

German postcard by Franz Josef Rüdel, Filmpostkartenverlag, Hamburg. Photo: Chris Nowotny, Múnchen.

Siegfried Rauch was a popular German film and television actor. In the 1970s he appeared in several international films, including Le Mans (1971) as the rival of Steve McQueen at a Le Mans auto race. For over 60 years, Rauch acted in approximately 200 productions, and he remained active until his death. The 85-years-old Rauch died from injuries suffered when falling down stairs at a fire station near his home in Obersöchering near Munich.

12 March: Oleg Tabakov (1935-2018)

Russian postcard by Izdanije Byuro Propogandy Sovietskogo Kinoiskusstva, no. A 07154.

Oleg Tabakov was a renown Soviet and Russian actor and the artistic director of the Moscow Art Theatre. Tabakov's film career was equally impressive with roles as Count Nikita Rostov in Voyna i mir I/War and Peace (1966-1967) by Sergei Bondarchuk, and as the title figure in Oblomow (1981) by Nikita Mikhalkov. He died from heart attack at the age 82.

24 March: Lys Assia (1924-2018)

German postcard by Kolibri-Verlag, Minden/Westf.no. 2428. Photo: Teldec.

Swiss singer and actress Lys Assia was the winner of the very first Eurovision Song Contest in 1956. The sparkling and beautiful grande dame of the German Schlager appeared as a singer in several films of the 1950s. Lys Assia was 94.

27 March: Stéphane Audran (1932-2018)

French postcard by St. Anne, Marseille. Photo: Sam Lévin.

French film and television actress Stéphane Audran was the cool and aristocratic looking star in Oscar winning films such as Le charme discret de la bourgeoisie (1972) and Babettes gæstebud/Babette's Feast (1987). She appeared in many films by director and screenwriter Claude Chabrol, who was her husband for 16 years. Stéphane Audran was 85.

21 May: Clint Walker (1927-2018)

Spanish postcard by Raker, no. 1155, 1965. Photo: publicity still for Cheyenne (1955-1962).

Heavy set, athletic Clint Walker was an American actor and singer. In the 1950s, Walker with his broad shoulders and slim waist almost single-handedly started the Western craze on TV in his role as Cheyenne Bodie in Cheyenne (1955-1962). During the 1960s he starred in several films, like the war drama The Dirty Dozen (1967). Clint Walker died of congestive heart failure in Grass Valley, California, nine days before his 91st birthday.

8 July: Tab Hunter (1931-2018)

British postcard in the Picturegoer series, London, no. D 126. Photo: R.K.O. Radio.

With his blond, tanned, surfer-boy good looks, Tab Hunter was one of Hollywood’s hottest teen idols of the 1950s era. The American actor, singer, and author portrayed boy-next-door marines, cowboys and swoon-bait sweethearts in many films, and had a huge hit with the song Young Love (1957). He hid his homosexuality and his relationship with actor Anthony Perkins. When his career faded during the 1960s, he starred in Spaghetti Westerns in Italy. In the 1980s, Hunter returned to the cinemas opposite Divine in the camp classics Polyester (1981) and Lust in the Dust (1985). Tab Hunter was 86.

21 September: Peter Bosse (1931-2018)

German Postcard by Ross Verlag, no. A 1276/1, 1937-1938. Photo: Dührkoop.

Actor, presenter and journalist Peter Bossewas a popular child star of the German cinema in the 1930s. The boy with his cheeky face made 28 films. His film career ended when WWII started. The Nazi’s didn’t permit him to act in films anymore on account of 'racial and ideological reasons'. After the war he followed acting classes and started to work as a stage actor in Berlin. Later he switched to the radio.

1 October: Charles Aznavour (1924-2018)

French postcard by Editions P.I., Paris, no. 1008. Photo: Sam Lévin.

Armenian-French singer and actor Charles Aznavour passed away on 1 October. Besides being one of France's most popular and enduring performers, he was also one of the most well-known singers in the world. The ‘Frank Sinatra of France’ was known for his characteristic short figure and unique tenor voice. He appeared in more than 60 films, composed about 1,000 songs, and sold well over 100 million records. For his film work Aznavour was awarded a Honorary César (the French Oscar) in 1997. Aznavour was 94.

14 November: Rolf Hoppe (1930-2018)

East-German postcard by VEB Progress Film-Vertrieb, Berlin, no. 61/70. Photo: publicity still for Tödlicher Irrtum/Fatal Error (Konrad Petzold, 1970).

On 14 November 2018, German stage and film actor Rolf Hoppe (1930-2018) passed away. With his huge shape and nearly bald head, Hoppe mainly played many funny characters like professors, wealthy patriarchs and aristocrats in East-German films and on TV. He was also the villain in several Easterns, produced by the DEFA, the official East-German film studio. Since 1963, Hoppe had appeared in over 300 stage plays, TV-series and films. He was 87.

19 November: Dominique Blanchar

Small West-German collectors card by Greiling Sammelbilder, Serie E, no. 93. Photo: Constantin-Film. Publicity still for Le secret de Mayerling/The Secret of Mayerling (Jean Delannoy, 1949).

French actress Dominique Blanchar passed away at the age of 91. The beautiful Parisienne was the daughter of the actors Pierre Blanchar and Marthe Vinot. Her career was focused on stage acting, and she made her debut in the 1940s. But she also worked for television and acted in several films. Her first film appearance was as Marie Vetsera in Le secret de Mayerling/The Secret of Mayerling (Jean Delannoy, 1949) opposite Jean Marais. Her best known film is probably the Italian classic L'Avventura/The Adventure (1960) directed by Michelangelo Antonioni and starring Gabriele Ferzetti, and Monica Vitti.

All the best for 2019! Gelukkig Nieuwjaar, as we say in Dutch. This first week of the new year we'll post only film specials. 53 years ago, at the beginning of 1966, everything turned Batman. The legendary  TV show dominated television, merchandising - an advertisement for the show made it to the Super Bowl! The show even was made into a theatrically released film, also starring Adam West as Batman / Bruce Wayne and Burt Ward as Robin / Dick Grayson. In Batman - the Movie (Leslie H. Martinson, 1966) the Dynamic Duo faces four super-villains - The Catwoman, The Joker, The Riddler and The Penguin - who plan to hold the world for ransom with the help of a secret invention that instantly dehydrates people.


Dutch postcard by Vita Nova, Schiedam, no. B/10/49. Sent by mail in 1967. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (Leslie H. Martinson, 1966) with Burt Ward as Robin and Adam West as Batman.


Dutch postcard by Vita Nova, Schiedam, no. 1 B/10/49. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 2 B/10/49. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 4 B/10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 5 B/10/49. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman (1966).

A gathering of four of the most powerful villains in Gotham City

Batman (Leslie H. Martinson, 1966) or Batman: The Movie is an American superhero film based on the Batman television series, and the first full-length theatrical adaptation of the DC Comics character Batman. Released by 20th Century Fox, the film reprised Adam West as Batman and Burt Ward as Robin. The film hit theatres two months after the last episode of the first season of the television series. The film includes most members of the original TV cast, with the exception of Lee Meriwether as Catwoman, the character previously played by Julie Newmar in two episodes of the series' first season.

When Batman and Robin get a tip that Commodore Schmidlapp (Reginald Denny) is in danger aboard his yacht, they launch a rescue mission using the Batcopter. As Batman descends on the bat-ladder to land on the yacht, it suddenly vanishes beneath him. He rises out of the sea with a shark attacking his leg. After Batman dislodges it with bat-shark repellent, the shark explodes. Batman and Robin head back to Commissioner Gordon's (Neil Hamilton) office, where they deduce that the tip was a set-up by the United Underworld, a gathering of four of the most powerful villains in Gotham City: The Catwoman (Lee Meriwether), The Riddler (Frank Gorshin), The Penguin (Burgess Meredith), and The Joker (Cesar Romero).

The United Underworld equip themselves with a dehydrator that can turn humans into dust (an invention of Schmidlapp, who is unaware that he has been kidnapped), a submarine made to resemble a penguin, and their three pirate henchmen (Bluebeard (Gil Perkins), Morgan (Dick Crockett) and Quetch (George Sawaya)). It is revealed the yacht was really a projection. When Batman and Robin return to a buoy concealing a projector, they are trapped on the buoy by a magnet and targeted by torpedoes. They use a radio-detonator to destroy two of the missiles, and a porpoise sacrifices itself to intercept the last one.

Catwoman, disguised as Soviet journalist "Kitayna Ireyna Tatanya Kerenska Alisoff" (acronymed as Kitka), helps the group kidnap Bruce Wayne and pretends to be kidnapped with him, as part of a plot to lure Batman and finish him off with another of the Penguin's explosive animals (not knowing that Bruce Wayne is Batman's alter-ego). After Bruce Wayne escapes captivity, the Penguin disguises himself as the Commodore and schemes his way into the Batcave along with five dehydrated henchmen. This plan fails when the henchmen unexpectedly disappear into antimatter once struck: The Penguin mistakenly rehydrated them with heavy water, used to recharge the Batcave's atomic pile.

Ultimately, Batman and Robin are unable to prevent the kidnapping of the dehydrated United World Organization's Security Council. Giving chase in the batboat to retrieve them (and Miss Kitka, presumed by the duo as still captive), Robin uses a sonic charge weapon to disable The Penguin's submarine and force it to surface, where a fist fight ensues. Although Batman and Robin win the fight, Batman is heartbroken to find out that his 'true love' Miss Kitka is actually Catwoman when her mask falls off.

Commodore Schmidlapp accidentally breaks the vials containing the powdered Council members, mixing them together. Batman sets to work, constructing an elaborate filter to separate the mingled dust. Robin asks him whether it might be in the world's best interests for them to alter the dust samples, so that humans can no longer harm one another. In response, Batman says that they cannot do so, reminding Robin of the fate of the Penguin's henchmen and their tainted rehydration, and can only hope for people in general to learn to live together peacefully on their own.


Dutch postcard by Vita Nova, Schiedam, no. 7 B/10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 8 B/10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 9 B/10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (1966).


Dutch postcard by Vita Nova, Schiedam, no. 10 B/10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (Leslie H. Martinson, 1966) with Cesar Romero as The Joker. Note the tape mark Romero had to stand on to be in frame.


Dutch postcard by Vita Nova, Schiedam, no. B /10/49. Photo: National Periodical Publications Inc. Publicity still for the 20th Century-Fox Film Batman (1966).

Nuns, infants and lovebirds beware!

With the world watching, the Security Council is re-hydrated. All of the members are restored alive and well, but continue to squabble amongst themselves, totally oblivious of their surroundings, but each of them now speaks the language and displays the stereotypical mannerisms of a nation other than their own. Batman quietly expresses his sincere hope to Robin that this "mixing of minds" does more good than it does harm.

The duo quietly leave United World Headquarters by climbing out of the window and descending on their batropes. Of the three new Batvehicles which first appeared in the Batman film, only the Batcycle properly crossed over into the TV series as the budgetary limits of the TV series precluded the full use of the others. While the Batcopter and Batboat from the film appeared briefly in episodes, they primarily did so in the form of stock-footage scenes from the film intercut into the series.

The film includes most members of the original TV cast: Alan Napier as Alfred, Madge Blake as Aunt Harriet, and Stafford Repp as Chief O'Hara also reprised their roles. Julie Newmar had other commitments at that time and was replaced by Lee Meriwether (Miss America 1955) in the film. Catwoman was nonetheless played by Newmar once again in the following eleven episodes of season two of the series. Eartha Kitt would then play Catwoman in three episodes of season three.

For Reginald Denny, Batman (1966) was his final film appearance. Director Leslie H. Martinson had directed a pair of the television series season one episodes: The Penguin Goes Straight and Not Yet, He Ain't. Batman premiered at the Paramount Theatre in Austin, Texas on 30 July 1966, between the first and second seasons of the TV series. It was moderately successful at the box office.

The film has received generally positive reviews over the years. Phil Lindholm at IMDb: "Thanks to it's 'hip' humor, an eye-popping kaleidoscope of bizarre color backgrounds and a cast of "guest villains" second to none: Julie Newmar, Cesar Romero, Anne Baxter, Burgess Meredith (the list goes on and on) the show was an immediate smash. Suddenly, America became "batty" and it's popularity was so great that stars scrambled for a chance to appear on the program. (...) despite mass bookings in every theater available, the film came and went. But, seen today, Batman holds up well, capturing perfectly what was one of the biggest fads to come along in the sixties."

TCH at TimeOut London: "With a flip script by Lorenzo Semple Jr, it has a few inspired slapstick sequences, but the emphatic senselessness gradually becomes tiresome. More surprisingly, the production work is by and large excellent. Nelson Riddle's musical cues are fun, and the design still looks sleek today - I'd choose Adam West's Batmobile over Michael Keaton's any day."

Jeremy Beday at AllMovie: "The entire cast is excellent, particularly West and Ward, who distinguish themselves among a standout list with hilariously straight-faced performances. The film includes some truly memorable scenes, highlighted by a particularly tenacious shark with a vertical leap that would put Spud Webb to shame and a bomb on the waterfront with no place to explode (nuns, infants and lovebirds beware!).


Dutch promotional postcard for Okee. Photo: publicity still for Batman (Leslie H. Martinson, 1966) with Burt Ward as Robin and Adam West as Batman.


Dutch promotional postcard for Okee. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman - The Movie (1966) with Lee Meriwether as The Catwoman/Kitka, Frank Gorshin as The Riddler, Burgess Meredith as The Penguin, and Cesar Romero as The Joker.


Dutch promotional postcard for Okee. Photo: National Periodical Publications Inc. / 20th Century Fox. Publicity still for Batman (1966) with Burt Ward and Lee Meriwether as Catwoman.


Spanish postcard by Postal Oscarcolor S.A., Hospitalet (Barcelona), no. 693. Photo: publicity still for Batman (Leslie H. Martinson, 1966).


British postcard by Klasik Kards, London, no. 1557. Photo: publicity still for Batman (Leslie H. Martinson, 1966) with Lee Meriwether as Catwoman.


Dutch postcard by KRO.

Sources: Jeremy Beday (AllMovie), Phil Lindholm (IMDb), TCH (TimeOut London), Wikipedia and IMDb.

Gone with the Wind (Victor Fleming, 1939) is eighty years after its release still one of the most brilliant and captivating Hollywood films. It's a grand epic, more than four hours long, about the times of American Civil War and how it affected a group of Southern landed gentry. If you account for inflation, Gone with the Wind is probably the highest-grossing film ever released. Stars are the indomitable Vivien Leigh as Scarlett O'Hara, the oldest daughter and presumed heir of the Tara plantation, and Clark Gable as Rhett Butler, her on and off romantic interest and rival.


British postcard in the Picturegoer Series, London, no. W. 349. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Vivien Leigh and Hattie McDaniel.


Italian postcard by Zincografica, Firenze. Photo: publicity still for Gone with the Wind (Victor Fleming, 1939) with Clark Gable and Vivien Leigh.


Dutch postcard by Filmfreak Productions / Painted Movies, no. FA 386. Illustration by Renato Casaro for Gone with the Wind (Victor Fleming, 1939).

An anti-hero who will remain in your memory forever

Gone with the Wind (1939) brought together the best people in Hollywood. The end result is a stunning film, which remains remarkably faithful to Margaret Mitchell's novel about the South, before and after the Civil War. The vision of David O. Selznick, the power behind bringing the novel to the screen, pays off handsomely. Credit must also be given to the director, Victor Fleming, and his vision, as well as the adaptation by Sydney Howard, who gave the right tone to the film. The gorgeous cinematography created by Ernest Haller gives us a vision of the gentle South before the war, and the Phoenix raising from the ashes of a burned Atlanta. The music of Max Steiner puts the right touch behind all that is seen in the film.

Crucial for the success of Gone with the Wind (1939) was the casting of British Vivien Leigh as southern belle Scarlett. Her beauty, her sense of timing, her intelligent approach to this role, makes this a hallmark performance. Leigh created an unforgettable, multi-layered character. Scarlett is not a pleasant person, not at all. she can be whiny, needy and mousy. She's also scheming, manipulative, almost purely after her own interest. And Scarlett sure does not take a no for an answer. At times, you literally despise her, but then in the next breath she shows strength and wisdom. Scarlett goes from riches to rags, back to riches again and in the process finds an inner strength she didn't know she possessed. Classic is the scene in which she swears that she and hers shall never suffer again. The public understands where she is coming from and admires her. Scarlett is not immune to the suffering of others either, she is loyal to those she considers hers and her sheer willpower and force of personality are impressive and make her an anti-hero, who will remain in your memory forever.

Scarlett is beautifully set up and contrasted by those around her. There is an incredible unmatched chemistry between the two romantic leads. Clark Gable as the irrepressible Captain Rhett Butler has this air of over-confidence. No one else comes to mind for playing him with the passion he projects throughout the film. Butler is the macho party man with nothing holding him down including political ties. Captain Butler is torn between his loyalty to the cause of the South and his sense of decency. However, his reputation as a drunkard and a rich bachelor suits him fine. When Scarlett comes into his life, he falls hopelessly in love with the most unlikely girl and she plagues him for years. His love for Scarlett, the woman he knows is in love with a dream, speaks eloquently for itself. In the last half hour of the film when he's hit with unbelievable tragedy and he edges to the point of madness, Gable reaches dimensions he never did before or subsequently. Throughout the film, he looks incredible handsome and relaxed, and Gable proves in the film why he was one of the biggest stars of Hollywood's Golden Age.

The supporting cast is huge and does an incredible job. Leslie Howard is also very good as Scarlett's love interest for years and years, wealthy plantation owner Ashley Wilkes. Ashley is a strong character. He's the one that reluctantly enlists in the Confederate Army while the cynical Rhett Butler makes some big bucks as a blockade runner. Howard gives a perfect balance to the man in love with his wife, while Scarlett keeps tempting him. Olivia de Havilland plays the loving and kind Melanie Wilkes, who marries Ashley away from Scarlett. Melanie is the counterpoint to Scarlett, an incredibly kind and decent soul who can't see bad in anyone. Melanie remains loyal to the woman that does everything to undermine her marriage to Ashley. Thanks to the talent of Olivia de Havilland, Melanie never becomes a maudlin character. For her role, de Havilland got her first Oscar nomination in the Supporting Actress category.

Other actors in the cast include Harry Davenport, Thomas Mitchell, Barbara O'Neil, Butterfly McQueen, George Reeves (the future Superman), and Richard Farnsworth. My favourite however is Hattie McDaniel, a natural actress and a joy to watch. She is just wonderful as 'Mammy' the beloved house servant. She was the first African American actor to be nominated for an Academy Award, and it's still remarkable that McDaniel won an Oscar in a land that was so bigoted at the time. Hattie McDaniel was absent from the premiere of the film, as she and the other black cast members were prevented from attending the premiere due to Georgia's Jim Crow laws, which kept them from sitting with their white colleagues. Upon learning that McDaniel had been barred from the premiere, Clark Gable threatened to boycott the event, but McDaniel convinced him to attend.


British postcard in the Picturegoer Series, London, no. W. 345. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Leslie Howard, Olivia de Havilland and Vivien Leigh. Caption: Bridal scene from Gone with the Wind.


British postcard in the Picturegoer Series, London, no. W. 346. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Leslie Howard and Vivien Leigh.


British postcard in the Picturegoer Series, London, no. W. 347. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Vivien Leigh and Clark Gable.


British postcard in the Picturegoer Series, London, no. W. 348. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Leslie Howard and Olivia de Havilland.


British postcard in the Picturegoer Series, London, no. W. 350. Photo: David O'Selznick Production / Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Vivien Leigh.

The most successful film in box-office history

Production of Gone with the Wind (Victor Fleming, 1939) was difficult from the start. In July 1936 — a month after Margaret Mitchell published her novel —Selznick bought the rights for $50,000. Then, filming was delayed for two years because of David O'Selznick's determination to secure Clark Gable for the role of Rhett Butler, and the 'search for Scarlett'. Gable was under contract to MGM, which never loaned him to other studios. Eventually, O'Selznick struck a deal with MGM. His father-in-law, MGM chief Louis B. Mayer, offered in August 1938 to provide Gable and $1,250,000 for half of the film's budget but for a high price: Selznick would have to pay Gable's weekly salary, and half the profits would go to MGM while Loew's, Inc — MGM's parent company — would release the film.

The search for Scarlett has become a Hollywood legend. O'Selznick built publicity for the film by searching for the role and began a nationwide casting call that interviewed 1,400 unknowns. The effort cost $100,000 and was useless for the film, but created 'priceless' publicity. Many famous—or soon-to-be-famous—actresses were considered, but only thirty-one women were actually screen-tested for Scarlett including Jean Arthur, Tallulah Bankhead, Diana Barrymore, Joan Bennett, Paulette Goddard, Susan Hayward and Lana Turner. Gone With the Wind started filming without a Scarlett as the famous burning of Atlanta sequence was done first. While it was being done, David O. Selznick settled on a fairly unknown British actress, at least in the USA, Vivien Leigh. Her casting was announced on 13 January 1939.

The original screenplay was written by Sidney Howard. His first submission was far too long, and would have required at least six hours of film. The screenplay underwent many revisions by several writers in an attempt to get it down to a suitable length. The original director, George Cukor, was fired three weeks into filming and was replaced by Victor Fleming, who was directing The Wizard of Oz at the time. Fleming in turn would during filming be briefly replaced by Sam Wood while Fleming took some time off due to exhaustion. Fleming was dissatisfied with the script, so Selznick brought in famed writer Ben Hecht to rewrite the entire screenplay within five days. Hecht returned to Howard's original draft and by the end of the week had succeeded in revising the entire first half of the script. Selznick undertook rewriting the second half himself but fell behind schedule, so Howard returned to work on the script for one week, reworking several key scenes in part two. Despite the number of writers and changes, the final script was remarkably close to Howard's version.

About 300,000 people came out in Atlanta for the film's premiere at the Loew's Grand Theatre on 15 December 1939. Gone with the Wind received positive reviews upon its release, although some reviewers found it overlong. The casting was widely praised, and many reviewers found Leigh especially suited to her role as Scarlett. At the 12th Academy Awards, it received ten Academy Awards (eight competitive, two honorary) from thirteen nominations, including wins for Best Picture, Best Director (Victor Fleming), Best Adapted Screenplay (posthumously awarded to Sidney Howard), Best Actress (Vivien Leigh), and Best Supporting Actress (Hattie McDaniel). It set records for the total number of wins and nominations at the time.

Upon its release, Gone with the Wind broke attendance records everywhere. It became the highest-earning film made up to that point, and held the record for over a quarter of a century. When adjusted for monetary inflation, it is still the most successful film in box-office history. It was re-released periodically throughout the 20th century and became ingrained in popular culture. The film has been placed in the top ten of the American Film Institute's list of the top 100 American films since the list's inception in 1998. In 1989, the United States Library of Congress selected it for preservation in the National Film Registry.

Gone with the Wind is told from the point of view of the South, and it tends to portray slaves as a simpler people, who are being gently looked after by their white masters. More often than not the slaves are shown either as people of limited understanding or as straight up mentally handicapped. It usually isn't the focus of the film, but the story is about the Civil War so it's always on the background. Therefore, seeing the film today makes you feel uncomfortable sometimes, but on the other hand, the film also offers that rare chance to see lots of superb singing, dancing, and acting by African-Americans in a Hollywood production of the 1930s.


Austrian postcard by HDH Verlag, Wien (Vienna), no. 3394. Photo: Metro-Goldwyn-Mayer / Films Austria. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Clark Gable.


German postcard by Rüdel-Verlag, Hamburg-Bergedorf, no. 732. Photo: Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Vivien Leigh.


Vintage card. Photo: Metro-Goldwyn-Mayer. Publicity still for Gone with the Wind (Victor Fleming, 1939) with Vivien Leigh.


Belgian postcard by Les Editions d'Art L.A.B., Bruxelles (Brussels), no. 1040. Photo: MGM (Metro-Goldwyn-Mayer). Publicity still for Gone With The Wind (1939) with Vivien Leigh.


Romanian postcard by Casa Filmului Acin, no. 247. Photo: publicity still for Gone with the Wind (Victor Fleming, 1939) with Leslie Howard and Olivia de Havilland.


Romanian postcard by Casa Filmului Acin. Photo: MGM. Publicity still for Gone with the Wind (1939) with Vivien Leigh.


Romanian postcard by Casa Filmului Acin. Photo: MGM. Publicity still for Gone with the Wind (1939) with Clark Gable and Vivien Leigh.

Sources: Wikipedia and IMDb.

The American anti-war-epic All Quiet on the Western Front (1930) was based on the novel Im Westen nichts neues by Erich Maria Remarque. It is a realistic and harrowing account of warfare in World War I. The film starred Lew Ayres and Louis Wolheim, was directed by Lewis Milestone and produced by Universal. It was the first film to win Oscars for both Best Film and Best Director.


Lew Ayres and Louis Wolheim. Dutch postcard by Croeze-Bosman-Universal, no. 66. Photo: publicity still for All Quiet on the Western Front (Lewis Milestone, 1930). Croeze-Bosman was a Dutch film distribution company, founded in 1926 as a continuation of the Dutch American Film co., a subsidiary of Universal.


Lew Ayres, Louis Wolheim and Owen Davis Jr. Dutch postcard by Croeze-Bosman-Universal, no. 65. Photo: publicity still for All Quiet on the Western Front (Lewis Milestone, 1930).

The hellish and pointless mess that was WWI

All Quiet on the Western Front (Lewis Milestone, 1930) is based on the acclaimed novel by Erich Maria Remarque. The film is unusual for a Hollywood war film because it is told from the viewpoint of the German soldiers fighting in World War I. The film portrays the transformations the young German soldier Paul (Lewis Ayres) suffers during the World War I: the innocence before the war and the promise of everlasting glory, the shock with reality and the realisation of his own mortality and of the hypocrisy of war and finally the return to the world away from the trenches, a world that didn't stop to wait for him.

The novel's title in German is Im Westen Nichts Neues, Nothing New in the West. Erich Maria Remarque draw the title from German newspaper articles. The articles would rave about glorious victories on the Eastern Front but dismiss the horrors playing out on the Western Front in a nothing-to-see-here-folks manner by the simple phrase, "nothing new in the west". Director Lewis Milestone filmed the novel only eleven years after the war ended. His film contains a power only possible by those who've lived through the era.

The film begins in a classroom. Outside, martial music is blaring and the professor inside the room is lecturing Paul and the other boys about their duty to the Fatherland and encouraging them all to as a group in the German army at the outbreak of WWI. The film captures the enthusiasm and naivete of the boys - as they imagine glory awaiting them after they enlist. Even in boot camp, the mood is light and the new recruits are excited about seeing their first action. This perfectly sets the stage for the actual war - the hellish and pointless mess that was WWI. The rest of the film is brutally honest and harsh and shows how the students die off one-by-one and the remaining students become more and more jaded and emotionally dead due to the fighting.

A highlight is the scene where Paul (Lew Ayres) mortally wounds a French soldier and then weeps bitterly as he fights to save his life while trapped in a shell crater with the body. The film is also remembered for the sequence with the butterfly at the end. Paul is back on the front lines. He sees a butterfly just beyond his trench. Paul smiles and reaches out towards the butterfly, but becoming too exposed, he is shot and killed by an enemy sniper. The iconic final shot with the hand and the butterfly was filmed during the editing process. All the actors had left so it is actually Lewis Milestone's hand we see in the final shot.

Universal Pictures produced the film for the then considerable sum of $1.25 million. It was also the first sound film of director Lewis Milestone. The fact that production began only a few months after the 1929 stock-market crash puts into perspective the enormous gamble taken by the studio in making this film. A special camera crane, built under the specifications of Pál Fejös for his film Broadway (1929), was brought to this film's location in Irvine and used for the battle scenes. The crane had its own concrete ramp, installed several months before at the location, allowed cameraman Arthur Edeson to film the extended tracking shots.

Lew Ayres plays Paul quite understated but very believable. His character is well-chosen as the focal point of most of the film. The liveliest of the soldiers is the resourceful Sergeant 'Kat'. Louis Wolheim earned some of the best notices of his career playing the Sergeant. He was set to star in Lewis Milestone's next film The Front Page (1931) when he unexpectedly died of stomach cancer in 1931. All Quiet on the Western Front (1930) was the second most popular film at the U.S. box office for 1930. Universal won it's first Best Picture Oscar for the film and it was the first ever film to win Academy Awards for Best Picture and Best Director.

In Germany, Nazi brownshirts under the command of Joseph Goebbels stormed screenings of All Quiet on the Western Front (Lewis Milestone, 1930), releasing white mice or stink bombs into the theatres. The wounds of defeat in the First World War still ran deep. This led to the film ultimately being banned by the Nazi party. The film was banned in Germany by Nazi Minister of the Interior Wilhelm Frick on the grounds that it ignominiously represented Germans as cowards. It wouldn't receive proper screenings in Germany until 1956, though it did play to packed houses in 1930 in neighbouring Switzerland, France and the Netherlands with special trains and buses being laid on to transport Germans to screenings. The film was also banned in fascist Italy until 1956. Ironically, in Poland, that country's censorship board proscribed the film on account of it's being 'pro-German'.


Owen Davis Jr. Dutch postcard by Croeze-Bosman-Universal, no. 64. Photo: publicity still for All Quiet on the Western Front (Lewis Milestone, 1930). Owen Davis Jr. played Peter in the film.


Louis Wolheim. Dutch postcard by Croeze-Bosman-Universal, no. 67. Photo: publicity still for All Quiet on the Western Front (Lewis Milestone, 1930).

Sources: Wikipedia and IMDb.